LinkedInMark LaClair

Mark LaClair

Principal Owner of TotalScope Marketing, WineMaker at the Vineyard at Seven Birches, & Destination Marketing Director

Plymouth, New Hampshire
Marketing and Advertising
  1. TotalScope Marketing,
  2. The Vineyard and Winery at Seven Birches,
  3. Lincoln Woodstock Chamber of Commerce
  1. Lincoln Woodstock Chamber of Commerce,
  2. InnSeason Resorts
  1. Northeastern University
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TotalScope Marketing

TotalScope Marketing

Managing Partner

– Present

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Mark is managing partner in the business consultancy LaClair, Guilbeault & Associates, dba TotalScope Marketing, a boutique marketing firm located in Plymouth, NH. TotalScope serves clients throughout the US and Caribbean Islands with marketing needs ranging from strategic market planning to campaign development and implementation.

Mark is also currently the Lincoln Woodstock, NH Chamber of Commerce Marketing Director, past Executive Director, and Board Chair. Lincoln Woodstock and Franconia Notch are the "BaseCamp" of the White Mountains, a favorite tourism destination in all 4 seasons.

Mark is a partner in the Vineyard and Winery at Seven Birches, and is the Winemaker. The winery, located in the White Mountains of New Hampshire, crafts classic European grape varieties and pure New Hampshire, estate-bottled fruit wines.

Mark and his family live in the beautiful university town of Plymouth, NH and enjoy all that NH has to offer.


Managing Partner

TotalScope Marketing
– Present (7 years 11 months)Plymouth, New Hampshire

TotalScope Marketing is a boutique marketing firm located in Plymouth, NH assisting clients throughout the US and Caribbean. Services range from market strategy consulting, to campaign development and implementation, to creative design and production. Specialties include tourism promotion, public relations, product launch, and business strategy.

Owner and Winemaker

The Vineyard and Winery at Seven Birches
– Present (4 years 5 months)North Haverhill, New Hampshire

The Winery at Seven Birches is crafting classic European grape wines and pure NH estate-bottled fruit wines in the White Mountains of New Hampshire. .

Marketing Director

Lincoln Woodstock Chamber of Commerce
– Present (1 year 4 months)Lincoln, New Hampshire

Developing and executing the marketing strategy for the Western White Mountains of New Hampshire and the tourism destination of Lincoln Woodstock.

Executive Director

Lincoln Woodstock Chamber of Commerce
(5 years 7 months)Lincoln, New Hampshire

Representing the business community in the Lincoln-Woodstock region of New Hampshire.

General Manager

InnSeason Resorts
(4 years 10 months)Lincoln, New Hampshire

InnSeason Resorts Pollard Brook is an Interval International, 5-star, timeshare resort property in the scenic White Mountains of New Hampshire.


  • Marketing
  • Event Planning
  • Management
  • E-commerce
  • Event Management
  • Public Relations
  • Negotiation
  • Web Marketing
  • Marketing Strategy
  • Web Strategy
  • Social Media Marketing
  • Fundraising
  • Leadership
  • Training
  • Marketing Communications
  • Project Management
  • Social Networking
  • Small Business
  • Strategic Planning
  • Advertising
  • Hospitality
  • Public Speaking
  • New Business Development
  • Online Marketing
  • Email Marketing
  • Entrepreneurship
  • Strategy
  • Marketing Management
  • Online Advertising
  • Tourism
  • Business Strategy
  • Direct Marketing
  • Social Media
  • Start-ups
  • Market Planning
  • Lead Generation
  • See 21+  See less


Northeastern University

Bachelor of Science (BS)

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