Mark Hewatt

Current

Multimedia Specialist at NCR

Past

Email Marketing Specialist - Freelance at Thought Transformation Inc.
Senior Online Marketing Specialist at CheckFree now part of Fiserv
Multimedia Producer at Metro Atlanta Rapid Transit Authority (MARTA)

see less...

Education

Atlanta College of Art

Recommended

5 people have recommended Mark

Connections

84 connections

Industry

Internet

Websites

Mark Hewatt’s Summary

An online marketing professional with web marketing, and email marketing experience at a major payment processor. Possesses experience in implementing strategic marketing goals for business and technology professionals. Select accomplishments include the following:

- Pioneer company wide email marketing program
- Increase brand awareness and search results through management and improvement of multiple websites
- Delivered Six Sigma improvements on email marketing operations to support a half billion-dollar financial services company
- Successfully implemented online marketing efforts reducing costs in traditional mediums

Mark Hewatt’s Specialties:

Website Management, Email Marketing, Online Marketing, Six Sigma Process Improvement, Graphic Design, Marketing Project Management

Mark Hewatt’s Experience

Multimedia Specialist

NCR

(Public Company; NCR; Information Technology and Services industry)

February 2009 — Present (6 months)
Email Marketing Specialist - Freelance

Thought Transformation Inc.

(Marketing and Advertising industry)

January 2009 — February 2009 (2 months)

Manage all email marketing campaigns for Thought Transformation Inc. Anaylize reports and make improvements to continuing campaigns to increase subscriptions and sales.
Senior Online Marketing Specialist

CheckFree now part of Fiserv

(Financial Services industry)

August 2000 — January 2009 (8 years 6 months)

Pioneered and managed e-mail marketing program, maintained and managed all of CheckFree’s websites and micro-sites. Implemented Six Sigma processes in relation to marketing programs.

- Pioneer an event triggered email marketing program to facilitate online banking and bill payment adoption
- Build and improve company websites utilizing various technologies to improve usability and search results
- Manage email marketing for corporate marketing
- Liaison for new business units entering email marketing
- Build product and business unit micro-sites increasing awareness
- Develop internal e-mail communication process and documentation tools using Six Sigma, reducing rework and iteration up to 50 percent
- Develop online brochure program for tradeshows decreasing the cost of printing
- Build product prototypes from wireframe
- Provide guidance on product prototype interface design and user interaction
- Develop various marketing materials related to promotionals and tradeshows
Multimedia Producer

Metro Atlanta Rapid Transit Authority (MARTA)

(Transportation/Trucking/Railroad industry)

1997 — 2000 (3 years)

Managed internal video production including human resource videos, educational and training videos and consumer facing promotions. Provided B-roll footage for local production houses and television stations.

- Concept and edit all video productions
- Create motion graphics
- Shot stock footage for production in MARTA system
- Managed audio and visual systems for the corporate boardroom and executive offices
- Managed the production of all internal video