Partner at Tincknell & Tincknell, Inc.
San Francisco Bay Area
- Current
-
- Partner at Tincknell & Tincknell, Inc.
- Past
-
- Senior Marketing and Direct Sales Manager at Cuvaison Winery
- Assistant to Director of Sales and Marketing at Chateau Montelena
- Fine Wine Sales and Inventory Control at Draper & Esquin, Wine Merchants (Sole Proprietorship)
- Recommended
-
1 person has recommended Paul - Connections
-
30
connections
- Industry
- Wine and Spirits
- Websites
Paul Tincknell’s Summary
Paul has over two decades in wine sales and marketing, from on- and off-premise sales to being an Assistant to the Director of Sales and Marketing at Chateau Montelena, and the Senior Marketing and Direct Sales Manager at Cuvaison Winery. His past experience includes retail wine sales (Partners In Wine, Pacific Wine Company, and Draper & Esquin Wine Merchants); on-premise beverage management (Hilton Hotel Ann Arbor); marketing, direct sales, and wine club management; information systems and office technology management; website design and content management; and strategic business planning. An occasional home winemaker, his interests and specializations at Tincknell & Tincknell, Wine Sales and Marketing Consultants, include creating an effective, branded, marketing environment through the combination of graphic design and marketing strategies, and developing innovative, alternative packaging to expand the popularity and accessibility of wine.
Besides his professional accomplishments, he is the proud father of two daughters, Kiara and Alia, with his wife and partner, Jennifer.
Paul Tincknell’s Specialties:
Branding; wine and spirits marketing and sales; wine industry knowledge; winery start-up logistics; website development and implementation; ecommerce; online marketing; packaging design; art direction; business plans; marketing plans; creative and business writing; wine retail sales; general PC support expertise; tending bar.
Paul Tincknell’s Experience
-
Partner
Tincknell & Tincknell, Inc.
(Wine and Spirits industry)
July 1997 — Present (12 years 5 months)
Provide marketing and sales consultation with expertise in brand identity development, packaging design, business plans, marketing plans, direct sales development, internet marketing, website design and implementation, general PC-based technologies, and general industry workflow and processes from production to sales.
-
Senior Marketing and Direct Sales Manager
Cuvaison Winery
(Privately Held; 11-50 employees; Wine and Spirits industry)
March 1994 — July 1997 (3 years 5 months)
Branding; marketing; direct sales development including wine clubs, tasting room, direct mail/catalog sales, expansion onto the internet, website development, ecommerce; strategic sales and customer data analysis; and informational technologies development.
-
Assistant to Director of Sales and Marketing
Chateau Montelena
(Partnership; 11-50 employees; Wine and Spirits industry)
May 1991 — March 1994 (2 years 11 months)
Key account telemarketing outreach program; sales data research and analysis; database development; East Coast Sales support; marketing; information technologies support; and onsite industry customer relations.
-
Fine Wine Sales and Inventory Control
Draper & Esquin, Wine Merchants (Sole Proprietorship)
(Sole Proprietorship; 11-50 employees; Wine and Spirits industry)
July 1989 — April 1991 (1 year 10 months)
Consulted in, and sold fine wines for Northern California's pre-eminent wine merchant; sold consumer-direct through a key customer telemarketing program; managed store inventory via custom software inventory program; wrote promotional materials and sales articles for the direct-sales wine catalog.
Paul Tincknell’s Contact Settings
Interested In:
- consulting offers
- job inquiries
- expertise requests
- reference requests
- getting back in touch
