Marketing Speaker and Search Engine Consultant with Findability Group formerly known as Lutze Consulting
Greater Denver Area
- Current
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- Monthly Columnist at Website Magazine
- Marketing Speaker/ Guest Speaker - SES San Jose 2009 at Incisive Media - Guest Speaker SES San Jose
- Marketing Speaker for Organization at Vistage International
- Pay Per Click Speaker/ Trainer at PPC Summits - Internet Marketing Speaker
- Marketing Speaker, Internet Marketing Consulting at The Findability Group - Formerly Lutze Consulting
- Past
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- Member at Member NSA National and NSA Colorado Chapter
- Search Engine Manager at Video Professor
- Education
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- Colorado State University
- Heritage High School
- Recommended
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13 people have recommended Heather - Connections
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381
connections
- Industry
- Internet
- Websites
Heather Lutze - Marketing Speaker’s Summary
Company Founder Heather Lutze - Marketing Speaker Specializing in Internet and Search – Heather is a nationally recognized speaker, trainer and consultant in search engine placement, cost per click models, natural search, and ad campaign tracking. She trained for Yahoo! Search Marketing for two years, and also trains for Pay Per Click Summit nationwide. Heather is a sought-after consultant, marketing speaker and instructor who conducts popular trainings and presentations in cities throughout the U.S.
Prior to forming the Findability Group (formerly Lutze Consulting), Heather had her own web design company. In fact, it was her clients’ frustration about getting traffic to their sites that was her inspiration for learning and mastering the art and science of search engine visibility. Before starting her web design firm, Heather’s notable internet experience included executing a two million dollar internet marketing strategy for major dot com, developing and architecting a $200K online Amazon.com promotion, and consolidating a $20K click budget for seven major CPC campaigns into one centralized reporting tool. Her employment background includes positions with U.S. West, Borg-Warner and TEK Consulting.
Heather Lutze - Marketing Speaker’s Specialties:
Marketing Speaker
Internet Marketing Speaker
Search Engine Speaker
Search Engine Presenter
SEO Speaker
Search Engine Marketing Paid Search
Search Engine Optimization
Landing Page Optimization and Stratedgy
Public and Private Speaking engagements
Forthcoming John Wiley and Sons, Inc Author of the "The Findabilty Formula: The Easy, Non-Technical Approach to Search Engine Marketing" Due Spring 2009!
Heather Lutze - Marketing Speaker’s Experience
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Monthly Columnist
Website Magazine
(Internet industry)
May 2009 — Present (7 months)
I am so excited to be writing the "Extreme Findability Makeover's" for Web Site Magazine. See my first article his the August 2009 issues.
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Marketing Speaker/ Guest Speaker - SES San Jose 2009
Incisive Media - Guest Speaker SES San Jose
(Privately Held; Publishing industry)
May 2009 — Present (7 months)
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Marketing Speaker for Organization
Vistage International
(Privately Held; Professional Training & Coaching industry)
December 2008 — Present (1 year )
I have been speaking for Vistage since late 2008. I have current had a number of national and Canada speaking engagements. The groups are amazing and I hope to speak to many groups in the year to come.
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Pay Per Click Speaker/ Trainer
PPC Summits - Internet Marketing Speaker
(Internet industry)
January 2007 — Present (2 years 11 months)
Have worked part-time as a presenter/ trainer for PPC Summits in 2006 and 2007. It has been an amazing opportunity to meet all the paid search advertisers and hear their issues at each event. I teach the "Introduction to Paid Search" and the "Tools You Use" Sessions. It's been an amazing opportunity to keep training as I run my consulting business in Denver CO.
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Marketing Speaker, Internet Marketing Consulting
The Findability Group - Formerly Lutze Consulting
(Internet industry)
January 1998 — Present (11 years 11 months)
Marketing Speaker Specializing in Search and Internet - Company Founder Heather Lutze – Heather is a nationally recognized speaker, trainer and consultant in search engine placement, cost per click models, natural search, and ad campaign tracking. She is one of only three Yahoo! Search Marketing trainers, and four Pay Per Click Summit trainers nationwide. Heather is a sought-after consultant, speaker and instructor who conducts popular trainings and presentations in cities throughout the U.S. She will be one of the featured presenters at the new, cutting-edge PPC Summit premiering in 2007.
Additional Information
Heather Lutze - Marketing Speaker’s Websites:
Heather Lutze - Marketing Speaker’s Honors:
Google AdWords Professional 2008
Yahoo! Search Marketing Ambassador 2008
TopSEO Company designation
Lead Trainer for PPC Summits - www.ppcsummit.com
