LinkedInMark Collier

Mark Collier

Chief Operating Officer at OpenStack Foundation

Austin, Texas Area
  1. OpenStack Foundation
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OpenStack Foundation

OpenStack Foundation

Chief Operating Officer

– Present

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A technology executive with a passion for building new businesses by focusing on developing the ecosystems around them, most recently founding the OpenStack open source cloud platform and leading the Marketing & Business Development efforts to make OpenStack the ubiquitous cloud platform.

OpenStack is one of the fastest growing open source projects in history, due in large part to the focus on building a large and sustainable ecosystem of companies to contribute and build businesses around the software, starting with Rackspace and NASA and later adding Dell, HP, Red Hat, IBM, Cisco, Canonical, SUSE, and many others. This has been my primary focus, along with establishing the OpenStack brand as VP of Marketing & Business Development for OpenStack at Rackspace.

According to the "Strengths Finder" test, my top 6 strengths are 1) Strategic 2) Self Assurance 3) Learner 4) Ideation and 5) Arranger and 6) Achiever, which roughly translates into "big picture guy who also likes to get shit done".

"Learner" translates to: a self taught, lifelong geek from witnessing the birth of the Apple II to programing in Logo on the Coleco Adam to Twitter and now OpenStack.

As a geek who studied economics, I'm particularly drawn to the power of disruptive technology, from a computer on every desk (the 90s, when I worked at Dell) to every song in your pocket (the 2000's, when I worked at Yahoo! Music) to on demand supercomputing (the 2010s, when I worked at Rackspace Cloud and started OpenStack,with many others).

In 2012 I helped start the OpenStack Foundation and have accepted the role of Chief Operating Officer to see how much disrupting we can do in 2013 with the free and open source cloud platform.

My Goal is to make OpenStack the ubiquitous cloud computing platform.

Specialties:Ecosystem Development, Business Development, Contract Negotiation, Corporate Development, Corporate Strategy, Corporate Communications, Business Planning, Financial Analysis for: Cloud Computing, Digital Media, Social Networking, Web Services, Consumer Electronics, Open Source


Chief Operating Officer

OpenStack Foundation
– Present (2 years 1 month)Austin, TX

The Mission: The OpenStack Foundation is an independent body providing shared resources to help achieve the OpenStack Mission by Protecting, Empowering, and Promoting OpenStack software and the community around it, including users, developers and the entire ecosystem.

The COO works with the Executive Director to build and manage the team responsible for carrying out that mission.


– Present (4 years 10 months)Austin, TX

Was one of many folks who founded OpenStack, the open source cloud operating system. Starting in early 2010, I built the business case to get Rackspace board approval to embrace an open source software development model for cloud, which ultimately led to establishing OpenStack with NASA and 25 other organizations in July 2010. I'm now responsible for marketing and business development activities to grow the OpenStack community and business ecosystem (now over 140 companies), including managing the twice-annual Design Summit & Conference where community members from all over the world gather to plan the future of OpenStack. Open source ftw!


  • Business Development
  • Marketing
  • Open Source Licensing
  • Digital Media
  • Social Networking
  • Contract Negotiation
  • Business Planning
  • Consumer Electronics
  • Mobile Devices
  • SaaS
  • Cloud Computing
  • Strategic Partnerships
  • Marketing Management
  • Start-ups
  • Business Strategy
  • Networking
  • Online Marketing
  • Web 2.0
  • Product Management
  • New Business Development
  • Entrepreneurship
  • Lead Generation
  • Corporate Communications
  • Marketing Strategy
  • Open Source
  • Market Analysis
  • Strategy
  • CRM
  • Management
  • PaaS
  • Social Media
  • Competitive Analysis
  • Product Marketing
  • Digital Marketing
  • SEM
  • Enterprise Software
  • Team Leadership
  • Mobile Applications
  • IaaS
  • E-commerce
  • Go-to-market Strategy
  • Program Management
  • Business Alliances
  • Big Data
  • Solution Selling
  • Digital Strategy
  • Analytics
  • Demand Generation
  • Mergers & Acquisitions
  • See 34+  See less

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