MBA, Sales/Biz Dev Professional with expertise in online advertising and social media.
San Francisco Bay Area
- Current
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- Regional Sales Manager at Federated Media
- Past
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- VP, Sales & Biz Dev at OutClick Media
- Business Consultant at Asset Marketing Systems
- Sales/Marketing Coordinator at Clear Channel Multimedia
- Education
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- Pepperdine University, The George L. Graziadio School of Business and Management
- University of Colorado at Boulder
- Recommended
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8 people have recommended Mark - Connections
-
500+
connections
- Industry
- Internet
- Websites
Mark Chu-Cheong’s Summary
- Primary producer at Federated Media responsible for covering and managing the Bay Area & Pacific Northwest territory.
- Collaborate with ad agencies and brands to produce custom, conversational & social media campaigns.
- MBA, Pepperdine University (2006)
-Former VP Sales at OutClick Media, a boutique digital marketing firm focusing on Search Engine Marketing, lead generation, etc.
- Business consultant at Asset Marketing Systems. Responsible for providing both marketing and finance consultative services to over 150 financial advisors across the country.
Mark Chu-Cheong’s Specialties:
Sales/Biz Dev, Online Advertising, Digital Marketing, Conversational Marketing, Social Media, Internet
Mark Chu-Cheong’s Experience
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Regional Sales Manager
Federated Media
(Privately Held; Online Media industry)
September 2007 — Present (2 years 3 months)
At FM, we believe that the best conversations are those where all parties are engaged, informed, and valued. Working with our marketing and publishing partners, Federated Media is helping to define this innovative form of online marketing: a three-way dialog among creators, audiences, and marketers.
-Primary sales producer for the Bay Area and Northwest territory. -
VP, Sales & Biz Dev
OutClick Media
(Privately Held; 11-50 employees; Internet industry)
February 2006 — September 2007 (1 year 8 months)
• Increased gross revenue by 35% in 2006
• Manage day-to-day operations, finance, and human resources for 13 person company
• Develop marketing strategies and manage the sales force of 6 inside sales directors.
• Establish business development opportunities for monetizing the network
Manage Sales force -
Business Consultant
Asset Marketing Systems
(Privately Held; 51-200 employees; Internet industry)
February 2002 — February 2006 (4 years 1 month)
Added over $30 million dollars in invested dollars annually to the profit model
• Recruit, train and motivate a sales team of 100+ national financial and insurance advisors
• Wholesaler of equity indexed/fixed annuities, LTC and life insurance including -
Sales/Marketing Coordinator
Clear Channel Multimedia
(Public Company; 51-200 employees; Music industry)
February 2001 — February 2002 (1 year 1 month)
Mark Chu-Cheong’s Education
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Pepperdine University, The George L. Graziadio School of Business and Management
MBA , General - Emphasis in Finance , 2004 — 2006
- Activities and Societies:
- Represented Pepperdine in the ACG Investment Banking Cup.
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University of Colorado at Boulder
BS , Marketing , 1996 — 2000
- Activities and Societies:
- Sports Marketing Club, Young Entrepeneurs Org.
Additional Information
Mark Chu-Cheong’s Websites:
Mark Chu-Cheong’s Interests:
Technology, Web 2.0, music that does not suck, sports, indie movies, sarcasm.
Mark Chu-Cheong’s Groups:
Federated Media
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Pepperdine Graziadio School Alumni -
Inbound Marketers - For Marketing Professionals -
Social Media Marketing -
University of Colorado Boulder Alumni -
Conversational Marketing Group
Mark Chu-Cheong’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
