CEO,
Australia
CEO,
Australia
(Privately Held; Information Technology and Services industry)
April 2007 — Present (2 years 8 months)
APTUS Strategy works with companies and organisations to develop and enhance their marketing and communications strategies.
Working within the framework of an organisation's strategic or business plan, and combined with a 'no nonsense analysis' of an organsation's communication needs and 'keep it simple' thinking,
APTUS Strategy can help transform the client engagement process into one where a 'conversation' is generated and a 'relationship' developed which builds trust.
APTUS Strategy employs many of the latest techniques and approaches which have emerged with the rise of the new WEB 2.0.
As part of this process, we can help develop and implement:
- Blogs and wikis
- Podcasts
- Enhance the communication of your key messages
- An increased company profile with current and prospective clients
APTUS also provides strategy advice on Incubator and technology park development and Commercialization advice in the Technology and Life Science sectors.
(Privately Held; 1-10 employees; Professional Training & Coaching industry)
August 2001 — April 2007 (5 years 9 months)
PhD , Biochemistry , 1979 — 1981
New Media, Social networks and marketing, New emerging technology, Biotech, commercialisation of emerging technologies
1987: Alexander von Humboldt Fellow, Freiburg, Germany