Director at Zag
Argentina
- Current
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- Director at Zag
- Professor at UADE
- Past
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- digital planning at Independant Consultant
- Strategic Planner at Cactus
- Interactive Account Director at Wunderman Buenos Aires
2 more...
- Education
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- Universidad Nacional de Rosario
- Universidad Austral, Buenos Aires
- Connections
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127
connections
- Industry
- Marketing and Advertising
- Websites
Mariella Alles Grigioni’s Summary
I develop and execute marketing and communication solutions that contribute to enhance organizations/products/brands´strategic positioning and communication.
These solutions contemplate the following tasks:
. Fully development of marketing and communication strategies that allow brands and companies to: build their own unique value proposition, which will contribute to brand position and differentiation within their markets; to communicate efficiently (inside and outside) products and services; and to build long-term relationships with their customers/prospects.
. Strategic planning for these specific marketing and communication frameworks (development of roadmaps and action plans).
. Fully development (strategic and creative thinking) of new business proposals, corporate or product presentations.
. Development/recommendation of content and messages strategy, and of media platforms&channels´ strategy to reach the desired audience, in order to achieve marketing and communication objectives.
Mariella Alles Grigioni’s Specialties:
corporate communication (internal and external)
marketing and advertising strategies
branding and identity
digital communication
content strategy and development
