Marie Casas

Current

• Author at PinoyWebStartup.com
• Business Manager. Co-Founder. at Pigmata Media Inc.

Past

• Project Associate at Spire Research and Consulting
• Management trainee at Unilever Philippines
• Business Finance Officer at Standard Chartered Bank

• Fundraising Intern at UNICEF Philippines
• National President at NFJPIA
• Secretary-General at National Federation of Junior Philippine Institute of Accountants

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Education

• De La Salle University
• De La Salle University
• Manresa School

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Recommended

1 person has recommended Marie

Connections

119 connections

Industry

Internet

Websites

• My Blog
• My Company
• My RSS feed

Marie Casas’s Summary

Entrepreneurial and youth leader with a passion for making a difference. Young marketing professional with finance background and project management. Strong familiarity with using software for business (enterprise, office applications, web 2.0/Internet).

Marie Casas’s Specialties:

Internet marketing, search engine marketing, online marketing, business development, personal finance, spreadsheet manipulation, startups, events management, project implementation, project management, leadership training, leadership, user experience, technical writing, financial analysis, logistics, client account management

Marie Casas’s Experience

• Author

  PinoyWebStartup.com

  (Publishing industry)

  January 2008 — Present (1 year 11 months)

  Pinoy Web Startup profiles and tracks web products and services, highlighting those produced by Philippine and/or Asian web companies in the early stages.
  
  The Pinoy Web Startup community inspires aspiring techno-entrepreneurs, supports and promotes bootstrapping and funded web startups, and provides on-the-ground information for users and investors.
  
  Best Business/Entrepreneurship Blog - 2008 Philippine Blog Awards
  Finalist, Philippine Web Awards 2008

• Business Manager. Co-Founder.

  Pigmata Media Inc.

  (Privately Held; Internet industry)

  September 2007 — Present (2 years 3 months)

  Accomplished registration of the company with SEC and government agencies. Search engine and social media marketing campaigns. Feasibility study and financial forecasts. Copywriting and client account management. Business development.

• Project Associate

  Spire Research and Consulting

  (Privately Held; Market Research industry)

  October 2008 — November 2008 (2 months)

  Primary data gathering on ICT, Electronics, and Wastewater treatment R&D environment in the Philippines

• Management trainee

  Unilever Philippines

  (Public Company; 1001-5000 employees; UL; Consumer Goods industry)

  September 2006 — March 2007 (7 months)

  First project handled involves overseeing implementation of cross-department operations of Christmas Foods sales; planning and implementation of in-store activation for a Foods brand; Sales monitoring, inventory management from wholesale to retail; Development of corporate account channels for Christmas season; Brand building, marketing assistant for Laundry brand.

• Business Finance Officer

  Standard Chartered Bank

  (Public Company; STAN.L; Banking industry)

  2006 — 2006 (less than a year)

  Prepared and analyzed management and financial reports, prepared business forecasts; established segment profitability focusing on costs, monitoring and controlling operating expenses and capital expenditure; general administration relating to business finance of the wealth management and secured value center (mortgage & auto loans)

• Fundraising Intern

  UNICEF Philippines

  (Non-Profit; Non-Profit Organization Management industry)

  April 2005 — May 2005 (2 months)

  Developing private sector fund-raising campaigns; planning, budgeting, and execution of activities for beneficiary people’s organizations and street children; solicited support individual and corporate sponsors

• National President

  NFJPIA

  (Non-Profit Organization Management industry)

  May 2004 — April 2005 (1 year )

  Chief Executive Officer of the Executive Board, involving 13 regional councils. Authorized and controlled NFJPIA activities, specifically the two major national conventions. Improved financial performance by over 200%.

• Secretary-General

  National Federation of Junior Philippine Institute of Accountants

  (Non-Profit; 10,001 or more employees; Non-Profit Organization Management industry)

  May 2003 — April 2004 (1 year )

  Coordinated with Executive Officers and different Regional Councils. Prepared minutes of interim meetings and Executive Board Meetings, which are held four times within the year. Supported public relations and communications functions, non-academics, and interschool competitions. Overhauled organization’s website.

Marie Casas’s Education

• De La Salle University

  Masters , Mathematics , 2007 — 2007

• De La Salle University

  BS Applied Economics and BS Accountancy , Accounting, Economics , 2001 — 2005

  A STUDY OF THE DETERMINANTS OF THE QUALITY AND QUANTITY OF CORPORATE ENVIRONMENTAL DISCLOSURES MADE BY PHILIPPINE CORPORATIONS (Co-authored by Cerujano, E.C., Escalante, M.A., and Mahinay, I.A.)
  Subjected the environment-related disclosures in annual reports of publicly-listed companies to quantitative and qualitative tests; determined the impact of each stakeholder group on such disclosures
  
  DETERMINANTS OF THE INVESTMENT DECISION BY EMPLOYERS AND EMPLOYEES: AN ANALYSIS OF INCIDENCE AND INTENSITY OF TRAINING IN THE SERVICE SECTOR (Co-authored by Cerujano, E.C. and Escalante, M.A.)
  Using bivariate probit estimation, this paper studied the effect of characteristics of employees in relation to his own and the employer’s investment decision, and vice versa, in service-oriented firms in Manila.

  Activities and Societies:

  National Federation of Junior Philippine Institute of Accountants, National President 2004-2005
  Finalist, The Outstanding Coeds & The Outstanding Young Men, 2003
  Recipient of Community Development Leadership Award

• Manresa School

  High school diploma , 1997 — 2001

  Honorable Mention, Special Award in English and in Mathematics.
  Awarded Best Rebuttal Speaker in Interscholastic Debate Society tournament in 2001.

Additional Information

Marie Casas’s Websites:

• My Blog
• My Company
• My RSS feed

Marie Casas’s Interests:

Mandarin (Chinese), Social media, Financial analysis, Personal finance, Investment analysis

Marie Casas’s Groups:

National Federation of Junior Philippine Institute of Accountants, Philippine Institute of Certified Public Accountants

•    Link Silicon Valley, LLC
•    On Startups - The Community For Entrepreneurs
•    Inbound Marketers - For Marketing Professionals
•    Data & Text Analytics Professionals (1800+ members)
•    Harvard Project for Asian and International Relations (HPAIR) Business Conference - Hong Kong, 2007
•    Next Gen Market Research (NGMR) The fastest growing Consumer Insights group
•    Plaxo.com
•    SoftwareEngineering
•    Marketing Executives Group
•    PhilWeavers
•    The Certified Public Accountants Group
•    De La Salle Philippines
•    Getting Things Done - GTD - SolutionPeople Innovation's Network of Action Innovators
•    SEO Philippines
•    Virtual Assistant
•    Ex- Standard Chartered Bank
•    Women Who Tech
•    MarketingProfs
•    SEO_Group
•    De La Salle University Manila Philippines Alumni Association
•    Ypulse Networking For Youth Media & Marketing Professionals
•    Pinoy Web Startup
•    Philippine Web Designers Organization

Marie Casas’s Honors:

A handful of student leadership and community development awards and academic honors.
Best Business/Entrepreneurship Blog by Philippine Blog Awards for PinoyWebStartup.com.
Finalist, The Most Outstanding Accountancy Students of the Philippines, 2004.
Community Development Leadership Award, De La Salle University, 2005.

Marie Casas’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch