Maria Agrell

Maria Agrell

International PR Manager at Telemedicine Clinic

Barcelona Area, Spain

Current
Past
  • Communications Manager at Living Labs Global
  • Chief editor, reporter and TV-host at Barcelona Television
  • International Programmes - Project Office Manager at 22@Barcelona
  • General Manager at Fair Play
  • Speaker at Shenet
  • Writer at Vulkan
  • Owner at Jump Stockholm
  • Director of Communications at Marakanda
  • Director of Marketing at Telia Electronic Commerce
  • Project manager at Telia Silicon Valley
Education
  • ESADE Business School
  • Berghs School of Communication
  • Stockholms universitet
  • Umeå universitet
Connections
160 connections
Industry
Hospital & Health Care
Websites

Maria Agrell’s Summary

Maria Agrell works as a consultant helping companies with Internationalisation, PR, Marketing and Project management.

She has worked several years in the E-business and Telecom industry in Silicon Valley and Stockholm as Director of Communication and Head of Marketing.

Maria has been involved in both rolling out start ups and working with change processes in more established larger companies.


Maria Agrell’s Experience

  • International PR Manager

    Telemedicine Clinic

    (Hospital & Health Care industry)

    October 2009Present (2 months)

    Europe's Leading Sub-Specialty Radiology Centre

    Telemedicine Clinic is a sub-specialist radiology centre that provides day and night reporting services and support to more than 100 public service hospitals and local health authorities in Europe.

  • Founder

    Barcelona Stockholm Connections

    (Public Relations and Communications industry)

    June 2005Present (4 years 6 months)

    A consultancy firm strong in Project Managing with special focus on Internationalisation, ICT, Business Networks, PR and Social Media.

    We offer a bridge between Catalonia and Sweden connecting companies and people.

    Expericence fields: Internationalisation, ICT, PR, Social Media, Branding, Mobility, Internet and E-business.

  • Communications Manager

    Living Labs Global

    (Non-Profit Organization Management industry)

    May 2008May 2009 (1 year 1 month)

    Living Labs Global is an initiative to build a global marketplace for mobility, an association of public and private actors with the common goal of delivering new services to users.

    Living Labs are full scale urban laboratories for service development and innovation. The city is a natural experimenting ground in which the interests of users, public administrations and business converge with sufficient density. The goal is to find local challenges that can become global solutions.

    Living Labs represent both the pioneering solutions and the continuing commitment by a community of public and private stakeholders to transparency in the marketplace, openness to cross-border collaboration, international procurement, and a common vision of mobility that drives excellence and efficiency in services, both public and private.

    http://www.livinglabs-global.com

  • Chief editor, reporter and TV-host

    Barcelona Television

    (Media Production industry)

    September 2006February 2009 (2 years 6 months)

    Produced the Swedish news at Barcelona Television. The work involved research, doing report features, writing and reading the news. The program is broadcasted every second Saturday + Sunday and can be watched by 3 million viewers in Catalonia.

  • International Programmes - Project Office Manager

    22@Barcelona

    (Government Administration industry)

    June 2008January 2009 (8 months)

    Working with the International Relations for The Innovation District 22@ in Barcelona in close collaboration with Design London.

    22@ Barcelona is 200 hectares of land being transformed into an innovative business district in the city centre. The city council is investing 180 million euros for the infrastructure.

    http://www.22barcelona.com

  • General Manager

    Fair Play

    (Non-Profit Organization Management industry)

    December 2002December 2008 (6 years 1 month)

    Working with the non-profit organization Alba Langenskiöld Foundation, I was responsible for the organization and the development of Fair Play - helping parents to gain more knowledge about videogames and their effect on children. As project manager I set out strategic plans as well as being responsible for all the communication activities like the TV-documentary production, seminars, expos, newsletters, the website www.fair-play.se, educational material for schools all over Sweden and the production and launch of a book.

    The work has resulted in a documentary showed at TV4 in Sweden, a debate in the Swedish parliament, hundreds of articles all over the world, participation in TV and radio like the Morning Show at TV4, the gaming program ‘Kontroll’ at Sveriges Television and the debate program Studio Ett in P1, Sveriges Radio.

  • Speaker

    Shenet

    (Public Relations and Communications industry)

    September 2008September 2008 (1 month)

    Speakers at the Shenet seminar:
    Linda Skugge, Vulkan and Maria Agrell, writer of the blogbook of the year 2008 (Sweden).

    Date: Tuesday the 30th of September at 18.00.
    Place: So Stockholm in Kungsträdgården, Stockholm, Sweden

  • Writer

    Vulkan

    (Publishing industry)

    May 2008June 2008 (2 months)

    Published the book “Totalt ointegrerad” in Swedish, which was awarded the best blogbook of the year in Sweden 2008.

    https://www.vulkan.se/Presentation.aspx?itemid=6615

  • Owner

    Jump Stockholm

    (Privately Held; 1-10 employees; Public Relations and Communications industry)

    December 2002May 2005 (2 years 6 months)

    I operated my own consultancy in which I focused on communication, PR, project management and business development. My list of clients included Compassion, AHA Sweden and the Alba Langenskiöld Foundation.

  • Director of Communications

    Marakanda

    (Privately Held; 11-50 employees; Information Technology and Services industry)

    September 2000November 2002 (2 years 3 months)

    Involvement in the joint launch of an e-trading company by Telia and FöreningsSparbanken. Devised the company’s names and logotype and then analysed the strategy and desired brand position for Marakanda. Developed marketing plans, procured communication services (PR, web design, and advertising) and created a graphic manual for the brand. Developed the company’s external web and also produced films with client references. Underwent media training. Responsible for budget and staff. The PR initiatives for the launch of the company were successful and hundreds of articles were published.

  • Director of Marketing

    Telia Electronic Commerce

    (Information Technology and Services industry)

    January 1998August 2000 (2 years 8 months)

    Strategic and operational responsibility for marketing communications, PR, Internet, internal information and business intelligence. Produced marketing plans and attained the goals determined. Coordinated senior marketing staff in the three business areas. Responsible for performance, budget and personnel. Frequently engaged to lead and speak at conferences and external seminars, both nationally and internationally, such as the e-Telco “Strategic e-commerce opportunities for telcos”, London 2000. Organised study programme in the USA for members of Telia’s group management. Developed Telia’s Medarbetaridé, a business plan for the skills market. Regular column in the journal DNE.

  • Project manager

    Telia Silicon Valley

    (Public Company; 5001-10,000 employees; Telecommunications industry)

    March 1999August 1999 (6 months)

    Responsible for setting up a network in the Internet industry in Silicon Valley. Specific contacts with companies intending to establish subsidiaries in Europe. Arranged an event to enable some of the Swedish management to meet about fifty potential clients in San Francisco.

    (Also working at Telia Electronic Commerce at this time)


Maria Agrell’s Education

  • ESADE Business School

    Spanish 20072008

  • Berghs School of Communication

    Branding strategy 19981999

    Models for positioning, target group segmentation and strategies.

  • Stockholms universitet

    B.A. degree , Communications, Political Science, Psychology, Information, Media, Swedish. , 19911995

  • Umeå universitet


Additional Information

Maria Agrell’s Websites:

Maria Agrell’s Groups:

FAIR PLAY 2002-2009
MEMBER OF THE BOARD
Fair Play is a Swedish, independent, non-profit organization, founded by concerned parents. Fair Play provides information about videogames/interactive games to parents who want to make informed choices for their children. Fair Play believes that videogames/interactive games provide positive experiences, but that there are problems that need attention and more knowledge. Fair Play also provides information to children who are big enough to make their own decisions.

SWEA BARCELONA 2006-2007
MEMBER OF THE BOARD
Swedish Woman’s Educational Association, Inc., is a global non-profit organization for Swedish and Swedish speaking women who are or have been living abroad. SWEA has around 8000 members in 33 countries on 5 continents.

  •    Living Labs Global
  •    E-Commerce Network
  •    Sweden Mobile Association (Open)
  •    Luxe Barcelona
  •    Dia de l'Emprenedor Barcelona
  •    IN22@ An international networking group with its hub in Barcelona

Maria Agrell’s Honors:

SHENET STAR 2005
http://www.shenet.nu/stars.asp

22@Goodwill Ambassador 2007
http://www.22barcelona.com

ÅRETS BLOK 2008
Awarded Swedish Blogbook of the year 2008 for the book "Totally unintegrated" written in Swedish.
http://www.aftonbladet.se/nyheter/article2278104.ab


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