
Chief Marketing Officer at RecruitingBlogs.com
Greater Omaha Area

Chief Marketing Officer at RecruitingBlogs.com
Greater Omaha Area
Marketing Professional who combines a decade of traditional marketing experience with a passion for helping clients understand how social media can be used to promote their brand and create value.
Highly interested in the cross section between marketing (attraction) and recruiting (acquisition). I love speaking, meeting new people, writing and finding ways to increase productivity and business. I have dipped my toe into the waters of social media and love it! Contributing writer at FistfulofTalent.com and sole contributor on marenated.com. I welcome invitations that will be mutually beneficial at marenhogan@gmail.com
• Veteran of writing feature articles, short stories, essays, press releases, research reports, and creative print/radio ad copy
• Experience with marketing strategies and preparation of marketing documents
• Have devised several brandings and multi-level campaigns
• Versed in copy editing and proofreading
• Strong technical command of the English language, familiar with virtually all writing styles, serious commitment to excellence in the printed and published word
• Skilled researcher, interviewer, and reporter
• Leadership and management experience
• Public speaking and event planning expertise
• Proficient with Microsoft Office Suite, Quark XPress, Adobe CS3 as well as several other software programs.
• Well-versed on the Macintosh platform
• Intermediate understanding of HTML
• Experienced in the area of search optimization and the use of meta tags
• Skilled in niche marketing and non-profit work
• Successful entrepreneur with interior design experience
niche marketing, non-profit expertise, financing negotiation and business development
(Human Resources industry)
October 2009 — Present (2 months)
Oversee the direction and strategy of all marketing initiatives and a key member of the team responsible for the ongoing expansion and development of the rapidly growing site. Responsible for the design and implementation of the RecruitingBlogs.com properties, as well as supporting the business development initiatives of the sales team.
(Privately Held; Professional Training & Coaching industry)
November 2008 — Present (1 year 1 month)
(Marketing and Advertising industry)
April 2008 — Present (1 year 8 months)
I help companies figure out the complicated landscape of social media and how to best integrate the appropriate social media tools into their current marketing plan.
(Marketing and Advertising industry)
2007 — Present (2 years )
(Financial Services industry)
March 2008 — December 2008 (10 months)
As Envision's CMO, I research target markets, devise strategic campaigns to reach those markets, implement all initiatives through desired channels and analyze return. Within this position I use my skills in copywriting, research, layout, design, and editing.
(Staffing and Recruiting industry)
July 2007 — October 2008 (1 year 4 months)
I am the Managing Partner of Business Development at HCI. I analyze our target markets, create strategic campaigns, oversee all layout, design and copy for print, manage distribution across all channels and attend all networking events as the face of HCI.
(Non-Profit; 51-200 employees; Religious Institutions industry)
August 2005 — August 2007 (2 years 1 month)
I serve in the Women's Ministry department as a volunteer. Among my duties are the website for our ministry, special invitations and publications and updating the blog. The list below is compiled of things I currently do or have attended to in the past:
• Write articles for web and print publication monthly
• Edit and proof all submissions before posting
• Design, create, write and edit monthly newsletter
• Compile events and resources from directors and coordinators and publish
• Create, design and update website monthly
• Design and implement special event invitations and brochures as needed
(Privately Held; 201-500 employees; Financial Services industry)
December 2006 — July 2007 (8 months)
• Write technical articles for weekly, monthly and quarterly distribution
• Design brochures, newsletters, website, etc
• Write and distribute press releases
• Event planning
• Edit and proofread all managerial material and make it suitable for financial representatives
• Compile and distribute performance numbers and benchmark statistics
(Non-Profit; 1-10 employees; Writing and Editing industry)
February 2002 — June 2006 (4 years 5 months)
• Initiated 20 calls daily to local non-profits and compiled a database of subscribers
• Maintained ongoing relationships to ensure subscription-based service renewal
• Write various articles for an award-winning newspaper
• Interviewing, reporting and editing
• Monthly proofing
• Began a monthly column, which eventually turned into an entire section on entertainment
Currently, I write for the HG on occassion and consult on their editorial committee.
(Non-Profit; Non-Profit Organization Management industry)
March 2004 — August 2005 (1 year 6 months)
• Devise and implement various fundraising opportunities.
• Work closely with executive director to ensure excellent donor relations
• Oversee the production of all promotional materials.
• Maintain relations with various churches and businesses and generate new sources of revenue
• Evaluate all feedback and analyze strengths and weaknesses of all fundraisers and promotions
• Supervise a PR team composed of volunteers and employees
1998 — 2002
My interests are varied. I began in communications, journalism and public relations. However, after a few years journalism gave way to public relations and event plannning and soon, I was designing brochures and websites. While I enjoy graphic design and marketing, I am also drawn to business solutions and project management. These are the skills I am honing now. In my free time, I come up with ideas that always need capital, sing, decorate everything and hang out with my husband and three sons. My husband is also my business partner and we make a great team!
Recruitingblogs.com, FistfulofTalent, TalentBar, HRAM, AITP Omaha, SPIN