Marcy Walsh

Current

• Vice President at CRT/tanaka

Connections

100 connections

Industry

Public Relations and Communications

Marcy Walsh’s Summary

Marcy is vice president and general manager of CRT/tanaka’s Los Angeles office. Currently, she serves in the company’s Consumer Practice with an emphasis on consumer behavior, education and wellness. In this role, she has lead strategic planning, branding, education and awareness, media relations, cause marketing, crisis planning, business-to-business marketing and work quality for a number of clients, including Target, Air New Zealand, Charles Schwab, MAGIC International, HoMedics, Atkins Nutritionals, Efficient Frontier and others.

Marcy has developed and implemented national and regional public relations programs for consumer products and services, including The Switch Beverage Company’s school and consumer product launch; MedicAlert Foundation’s Kid Smart product launch; Corning Consumer Product’s National Junior Chefs Contest and In-School Cooking and Cultures Education Program; ITT Night Vision’s outdoor and mariner product launches, along with national partnerships and media relations for three additional product lines; and media relations for California Spaceport Systems International, 1-800-Wedding.com, Camstar, Efficient Frontier, Silicon Energy Corporation, Global Neuro Rescue, the Westside Children’s Center and others.

Marcy Walsh’s Specialties:

Consumer education, marketing to women, fashion, nutrition and wellness, business-to-business and business-to-consumer.