Marc Williams

Marc Williams

Owner, 6 Degrees, LLC

Greater Seattle Area

Current
Past
  • Consultant at Audible
  • EVP Business Development at Digital Tempest, LLC
  • Co-Founder and Active Board at Virtual Spin
  • EVP Sales and Marketing at Virtual Spin
  • General Manager at Real
  • VP Merchandising & Business Development at Zones
  • VP Merchandising and Purchasing at Micro Warehouse
  • GM Electronic Mall and Retail at Compuserve, Inc
Education
  • University of California, Los Angeles
  • The Ohio State University
Connections
340 connections
Industry
Marketing and Advertising

Marc Williams’s Summary

Bio:

Business Development Strategist

Current focus is taking online solutions into Retailers and eTailers to increase their acquisition, retention and monetizing of their prospects and customers.

I have 20+ years of experience of executive management in technology marketing, direct marketing, merchandising, & e-commerce. As founder of 6 Degrees, I was a part of a corporate turnaround w/ Audible. Prior to 6 degrees I raised the funding for Digital Tempest, managed the development of the company identity & marketing plan. Co-founded Virtual Spin & led it’s acquisition. Held the GM position at Real Networks where I drove their e-commerce efforts. Prior to Real Networks, was VP of Merchandising, Advertising, Strategic Marketing & Business Development at Zones. & engineered a company turn around, leading to a successful IPO. Earlier in my career, held executive positions at both Micro Warehouse & CompuServe.

Marc Williams’s Specialties:

Entrepreneur in E-commerce and catalog development; specializing in partner marketing, merchandising, advertising, sales, campaign development and business development.


Marc Williams’s Experience

  • Managing Director

    6 Degrees, LLC

    (Privately Held; Marketing and Advertising industry)

    December 2000Present (9 years )

    www.6-degrees.com

    Work with companies to develop partner relationships, online & print advertising, affiliate marketing, and improve customer acquisition, retention and monetization.

  • Consultant

    Audible

    (Public Company; ADBL; Internet industry)

    20012004 (3 years )

    www.audible.com
    Leader in the distribution of spoken word online.


    Developed Partner Marketing campaigns. Designed several acquisition program utilizing their customer base to both increase customer base as well as decrease customer attrition. Developed first Retail product for Costco.

  • EVP Business Development

    Digital Tempest, LLC

    (Internet industry)

    November 1999December 2000 (1 year 2 months)

    Pioneered a credit card service pureplay for online merchants only which introduced a new paradigm in credit card transactions circumventing the existing Visa/MasterCard consortium.

    Managed the development of the corporate identity and marketing plan. Developed both the consumer and merchant propositions. Developed and negotiated merchant & partner programs.

  • Co-Founder and Active Board

    Virtual Spin

    (Public Company; 11-50 employees; QSND; Internet industry)

    October 1996December 1999 (3 years 3 months)

    www.qcommerce.com Parent company www.qsound.com

    Pioneered low cost ($29.95) templated Merchant eCommerce sites for selling products.

    Actively advised Startup, company direction and partner acquisition. Led Acquisition in 1999.

  • EVP Sales and Marketing

    Virtual Spin

    (Public Company; 11-50 employees; QSND; Marketing and Advertising industry)

    August 1998November 1999 (1 year 4 months)

    www.qcommerce.com Parent company www.qsound.com

    Pioneered low cost ($29.95) templated Merchant eCommerce sites for selling products.

    Led successful company acquisition, responsible for sales &Marketing and business development.

  • General Manager

    Real

    (Public Company; 501-1000 employees; RNWK; Marketing and Advertising industry)

    October 1997August 1998 (11 months)

    www.real.com
    Pioneered online music and audio service on the web.

    Led online consumer product sales, including 3rd Party products as well as all Reatil Product sales and promotions.

  • VP Merchandising & Business Development

    Zones

    (Public Company; 501-1000 employees; ZONS; Retail industry)

    June 1992November 1996 (4 years 6 months)

    www.zones.com

    Catalog and E-Commerce selling high tech products to B2C and B2B customers.

    Was responsible for the Corporate turn-around that led to a successful I.P.O. Always took a hands on approach working with Vendors and developed well over 100k merchandising campaigns. Developed one of the first eCommerce sites in the industry working with both Microsoft and Apple. Was very active in taking the company from $50mil to $650mil post I.P.O. by taking catalog & online advertising sales from $5mil per year to $50mil.

  • VP Merchandising and Purchasing

    Micro Warehouse

    (Public Company; 1001-5000 employees; CDWC; Retail industry)

    January 1990July 1992 (2 years 7 months)

    Acquired by CDW www.cdw.com

    Catalog and E-Commerce selling high tech products to B2C and B2B customers.

    This was one of those rare opportunities where I was lucky enough to get as much out as I brought in and I'm not speaking of monetary compensation; I'm speaking of mentoring and friendships. I contributed in many ways but one of the most successful programs I conceived, developed and launched was the company’s private label products which consisted of more 100 different products with very high margins; combined the brand was the single highest contributor to revenue and margin.

    Managed advertising campaigns for all major companies, managed merchandising, business development and purchasing.

  • GM Electronic Mall and Retail

    Compuserve, Inc

    (Public Company; 5001-10,000 employees; AOL; Internet industry)

    August 1987January 1989 (1 year 6 months)

    Developed the first proprietary systems for online communication via email, chat and forums.

    Managed The Electronic Mall selling products to consumers, the 1st service of its kind (years before the web made e-Commerce common place) additionally ran all Retail distribution.


Additional Information

Marc Williams’s Interests:

Extreme Sashimi dishes, Technology, Scuba diving, Sail planes, PodCasting, Video Production


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