Marcus Frank

User Experience & Digital Strategy Executive

Washington D.C. Metro Area

Current
  • Director of User Experience & Digital Strategy at Lockheed Martin, National Cancer Institute Contract
  • Chief Wine Geek at Wine Journey
  • Owner/Principal at im-nexus
Past
  • VP Interactive at Ogilvy Public Relations Worldwide
  • Creative Director/Co-Founder at Intelligent Media
  • Creative Director & Online Brand Strategist at Achievement Technologies (K-12 & adult ed. startup)

4 more...

Education
  • Rochester Institute of Technology
Connections
219 connections
Industry
Public Relations and Communications
Websites

Marcus Frank’s Summary

I have been designing and managing digital user experiences that engage audiences to interact with brands, messages and information in meaningful and actionable ways since the early days of interactive digital media.

I haven't looked back since those early days and have had the good fortune to work with, and help, many great brands to make the most of interactive communications and digital media – CDC, DDE EuroMax US, DHL, Discovery Communications, Dupont, FTC, Gannett, Lane Bryant, MCI, Merck, NCI, NIH, Orthobiotech, Smithsonian, TeleTV and Xerox just to name a few.

My user experience client engagements have encompassed social marketing, public health communications, B2C, B2B, online marketing, e-learning and education, interactive PR, interactive TV, viral and word of mouth marketing.

As audience media habits and behaviors continue to evolve, and communications channels fragment and converge, I relish every opportunity to help audiences and brands connect and interact.

Marcus Frank’s Specialties:

• Audience Insights
• User Experience Strategy
• Social Media & Digital Channels Strategy
• Online Outreach & Marketing
• Creative Concept Direction
• User Experience Team Leadership


Marcus Frank’s Education

  • Rochester Institute of Technology

    BFA , Photographic Illustration & Advertising


Additional Information

Marcus Frank’s Websites:

Marcus Frank’s Groups:

Ad Age IDEA Conference 2007, Internet Strategy Forum, DCIA, Proximity Lab, Online Marketing Experts, Mineseeker Foundation, Creative Network

  •    Internet Strategy Forum
  •    Web Marketing Association
  •    Interaction Design Association
  •    The Mineseeker Foundation & The Sole of Africa
  •    U.S. Government Relations & Public Affairs
  •    Online Marketing Experts
  •    Brainstorming Web 2.0
  •    New Media, Social Media, and Social Networking Participants
  •    Social Media Marketing
  •    Official RIT Alumni Association
  •    Ogilvy: Past, Present & Future
  •    Social Marketing Group

Marcus Frank’s Honors:

• Undergear Retail Site Redesign
2008 Internet Retailer Hot 100 Retail Sites
2007 Web Marketing Association “Standard of Excellence”
2007 MarCom Gold Award.

• FTC’s online Grand Scam Challenge
2005 PR News PR Platinum Award.

• DuPont Teflon’s Search for the Greatest Grilled Cheese Sandwich Contest Site
2005 Web Marketing Association “Standard of Excellence” WebAward.

• NIH Stroke Scale Training DVD
2005 National Association of Government Communicators Gold Screen Competition, Excellence for Educational Programs.
2005 CINE Golden Eagle Award.

• DHL/Airborne Merger Intranet
2004 PRSA Thoth Award - “Best Use of Internet”
2004 Web Marketing Association “Best Intranet Website”.

• CDC HIV at Work
2003 PRSA Thoth Award “Best Use of Internet".

• Ogilvy Professional Achievement Awards -
2003-2004 Gold and Best in Show, Cross Practice, Health and Medical for the Heart Truth Campaign
2004 Gold, Social Marketing for World Trade Center Health Registry


Marcus Frank’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • getting back in touch

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