Corporate Marketing, Comunication and Ecosystem Director at Totvs S/A
Brazil
- Current
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- Corporate Marketing, Communication and Ecosystem Director at Totvs
- Corporate Marketing Director at Datasul S/A
- Past
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- South America Operations Director at Datasul S/A
- Sales General Manager at Datasul S/A
- Commercial Controller at Datasul S/A
- Sales Executive at Computer Associates
- Education
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- Disney Institute
- Winnow Management
- Fundação Getulio Vargas
- Universidade Independente de Lisboa
- Universidade da Região de Joinville
- Recommended
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12 people have recommended Marcelo dos - Connections
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364
connections
- Industry
- Computer Software
- Websites
Marcelo dos Santos’s Summary
I´ve been leading Sales, Channel and Marketing Departments and achieving all goals.
My financial skills are used to drive these areas to results.
I´ve developed a methodology for marketing results based on a pragmatical view and i have had great results.
Marcelo dos Santos’s Specialties:
Sales, Channel and Marketing
Marcelo dos Santos’s Experience
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Corporate Marketing, Communication and Ecosystem Director
Totvs
(Privately Held; 1001-5000 employees; Computer Software industry)
August 2008 — Present (1 year 4 months)
Global marketing and business development activities including Marketing Communications, Corporate Marketing, Branding, Sales Action, Lead Generation, Customer Care Action.
Build and implement Marketing and Communication Plan
Crafted and implemented WW go-to-market and routes-to-market plans.
Established metrics to effectively measure results in marketing actions -
Corporate Marketing Director
Datasul S/A
(Privately Held; 1001-5000 employees; Dsul3; Computer Software industry)
February 2007 — Present (2 years 10 months)
Global marketing and business development activities including Marketing Communications, Corporate Marketing, Branding, Product Marketing, Product Management, Channel Strategy and Sales Support (Pre-Sales)
Build and implement Marketing and Communication Plan
Determine features to improve or develop products on market trend vision
Crafted and implemented WW go-to-market and routes-to-market plans and roadmap products.
Established metrics to effectively measure results in marketing actions -
South America Operations Director
Datasul S/A
(Privately Held; 1001-5000 employees; Computer Software industry)
April 2006 — February 2007 (11 months)
Create and implement South America Channel and Sales, Strategy, Tatics and operation plan
Develop and implement a Pre-Sales Center to support strategic sales and training channel pre-sales people
Growth channel revenues and # of channels -
Sales General Manager
Datasul S/A
(Privately Held; 1001-5000 employees; Computer Software industry)
April 2005 — April 2006 (1 year 1 month)
Implement Brazil Channel and Sales, Strategy, Tatics and operation plan
Growth channel revenues and # of channels -
Commercial Controller
Datasul S/A
(Privately Held; 1001-5000 employees; Computer Software industry)
April 2004 — April 2005 (1 year 1 month)
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Sales Executive
Computer Associates
(Public Company; Computer Software industry)
2001 — 2002 (1 year )
Marcelo dos Santos’s Education
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Disney Institute
Loyalty , Marketing , 2007 — 2007
The Disney Approach to Loyalty is terrific. In four days they provide a full experience in Theory and Practical how become your brand powerfull and how become your customers and employees loyal with your brand.Was Amazing.
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Winnow Management
Scrum Master Certification , Scrum Master Certification - Project Mangement , 2007 — 2007
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Fundação Getulio Vargas
MBA , Project Management , 2005 — 2006
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Universidade Independente de Lisboa
MBA , Administração Global , 2002 — 2003
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Universidade da Região de Joinville
Graduate , Accounting , 1992 — 1999
Additional Information
Marcelo dos Santos’s Websites:
Marcelo dos Santos’s Interests:
Marketing, Channels, Sales, Executive Life
Marcelo dos Santos’s Groups:
TOPTEN
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Zubka -
IT Sales Executives - Brazil -
IDC Brasil Conferências -
STARHUNTER Executive Search -
Information Security & Business Continuity -
Kienbaum - Brasil
Marcelo dos Santos’s Honors:
Best Marketing Professional 2008 by Marketing Magazine
Marcelo dos Santos’s Contact Settings
Interested In:
- career opportunities
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
