Marcello Brivio

Current

Web Project Specialist at MTV Italia

Past

Apprentice at GN Informatica

Education

Università degli Studi di Bergamo
Università degli Studi di Bergamo
Liceo Scientifico

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Connections

83 connections

Industry

Internet

Websites

My Website

Marcello Brivio’s Summary

Web producer, web project manager and UX designer. Particularly interested in web 2.0 interfaces, usability, content syndication and Search Engine Optimization.

Marcello Brivio’s Specialties:

Web communication, web marketing, usability, accessibility, Information Architecture, project management, podcasting, content syndication, UX design, RSS, SEO, web analytics, DEM, email marketing.

Marcello Brivio’s Experience

Web Project Specialist

MTV Italia

(Media Production industry)

January 2007 — Present (2 years 11 months)

I am in the team dedicated to MTV.it, one of the most important entertainment web sites in Italy. Reporting to the Product Manager, I'm in charge of local project management and I deal with the online presence of MTV's main shows ("TRL", "Very Victoria", "Italo", "Loveline", etc.). I am highly involved in other cross-platform initiatives such as "YouWeek", "Black Box" and "Tocca a Noi". Taking care of content syndication and podcasting activities is also part of my job.

My contribution to a typical project starts with the initial UX Design, IA and requirements definition, getting through staff coordination during the development process; it goes on with the periodical analysis of KPIs after the project has gone live.
Apprentice

GN Informatica

(Privately Held; 11-50 employees; Information Technology and Services industry)

December 2005 — May 2006 (6 months)

I worked in a team dedicated to study and project an e-democracy platform for a small municipality located in Northern Italy. In particular, after an analysis of usability and accessibility requirements and a series of meetings to identify client's needs, I realized a XHTML template of the GUI and collaborated with my collegues to produce the necessary documentation for the whole project.

Marcello Brivio’s Education

Università degli Studi di Bergamo

Master's Degree , Advanced Communication Science, Muiltimedia Publishing , 2004 — 2006

"This course provides methodological tools and a knowledge of information systems which enable graduates to devise, manage and organize communication systems, as well as analyse multimedia texts produced in Italy and abroad. The curriculum integrates the theoretical and methodological competences required for the analysis and realization of the systems used to transmit information in all its various aspects. It furthers the preparation given in the three-year degree course on Communication Sciences and on the course Mass Media (Public and Institutional)." [unibg.it]
Università degli Studi di Bergamo

Bachelor's Degree , Communication Science, Mass Media, Journalism, Basic Economics & Marketing , 2001 — 2004

"This Degree Course provides competences in the fields of mass media and the ability to carry out professional activities in the cultural sector (publishing, cinema, theatre, radio, television, new media) and in consumer products. It provides skills in the new communication and information technologies required to carry out tasks linked to public communication and in private firms, in public administration and cultural institutions. It gives a knowledge of the policies governing communication and information from an institutional viewpoint, and with an emphasis on the diffusion of information between public bodies and the general public. The course provides skills in two foreign languages. The graduate has the professional preparation required to act as communication and information expert and technician in public and private organizations, national and international organizations, in advertising, as communications technician in offices dealing with the general public." [unibg.it]
Liceo Scientifico

High School Diploma , 1996 — 2001