Manoj Jasra

Current

Specialist, Internet Marketing at Shaw Communications
Chief Strategy Officer at Jasra Inc.
VP Internet Marketing/Product Development at BC Travel Guide - Canada

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Past

Director of Technology & Sr. Search Marketing Strategist at Enquiro Search Solutions

Education

Thompson Rivers University

Recommended

6 people have recommended Manoj

Connections

454 connections

Industry

Marketing and Advertising

Websites

Manoj Jasra’s Summary

Strategic and tactical expertise in many areas of online marketing including: Web Analytics, Search Engine Optimization, Paid Search, Local Search, Social Media Optimization, Blogging, Reputation Management, Website Usability, Content Development, Software Development, and Website Design.

Manoj Jasra’s Specialties:

Web Analytics Consultation, SEO Training, SEO/PPC implementation, SEM/SMO Strategies, Blogging Strategies, Systems Integration, Software Development, Evangelizing Search Marketing, Business Analysis

Published Author: Web Analytics World, Web Analytics Association, SearchEngineGuide, SearchEngineLand, WebProNews, SearchNewz, SitePro News and ASK Enquiro.

Manoj Jasra’s Experience

Specialist, Internet Marketing

Shaw Communications

(Public Company; SJR-B; Telecommunications industry)

July 2008 — Present (1 year 5 months)

Working heavily with the eProgramming and Marketing teams to provide the best online experience for users on Shaw properties. In addition to:

- Overseeing and executing SEO/SEM Strategies and best practices to all of Shaw Properties
- Leading the design of the corporate Social Media Strategy
- Web Analytics Implementation, Reporting and Administration (WebTrends)
- Landing Page Optmization / Email Marketing
Chief Strategy Officer

Jasra Inc.

(Privately Held; Marketing and Advertising industry)

July 2008 — Present (1 year 5 months)
VP Internet Marketing/Product Development

BC Travel Guide - Canada

(Leisure, Travel & Tourism industry)

October 2006 — Present (3 years 2 months)

BC Travel Guide is a travel portal for businesses in BC focused in accommodations, recreation, travel and cuisine.

- Organic and Paid Search Strategies
- Website Development using C#, HTML, CSS, JavaScript
- Usability & Analytics
Director of Technology & Sr. Search Marketing Strategist

Enquiro Search Solutions

(Privately Held; 11-50 employees; Internet industry)

September 2002 — July 2008 (5 years 11 months)

My role as the Director of Technology at Enquiro involved me developing strategic relationships with technology vendors (integrating best of breed tools into our service offering), overseeing the design of cutting edge search marketing solutions for clients and being involved with the management council to shape the future of the company.

My background in software development and experience in search marketing/web analytics gave me the ability to provide strategic consultation throughout the entire online marketing process.

Technical Analysis >> High Level Strategy>> SEO/PPC >> Analytics >> Consultation >> Education/Training