Manelik Sfez

Manelik Sfez

Strategic Marketing & Corporate Branding Expert

Geneva Area, Switzerland

Current
  • Advisory Board Member at Axxun, Inc.
  • Vice President, International Marketing at Global Refund
Past
  • Owner & Creative Director at Sfez & Slucki SàRL
Education
  • FedEC (European Communication Federation)
  • Swiss Federal Dept of Education & Technologies
  • Ateliers de Conti Superior School of Arts
Connections
272 connections
Industry
Marketing and Advertising
Websites

Manelik Sfez’s Summary

Manelik Sfez’s Specialties:

Strategic marketing, branding and positioning, competition-free markets, brand portfolio management, market capitalization through corporate branding (IPOs, mergers & acquisitions, etc.) Experienced in worldwide and multicultural environments.


Manelik Sfez’s Experience

  • Advisory Board Member

    Axxun, Inc.

    (Information Technology and Services industry)

    January 2009Present (1 year )

    The Axxun product is an established application development system and run-time engine that requires NO programming (coding, compiling, testing or debugging). Axxun is a complete development and maintenance system that enables developers to create enterprise business applications in 10% of the time it takes compared to all systems used today. Axxun developed systems are currently running in 125 industry leaders to date. Axxun Inc. is headquartered in Stamford CT, USA, with offices in Paris and Geneva.

  • Vice President, International Marketing

    Global Refund

    (Privately Held; Financial Services industry)

    September 2006Present (3 years 4 months)

    Responsible for marketing in 40 countries on five continents in Europe, Asia-Pacific, the Americas and Africa. Repositioned the company in both B2B and B2C sectors.

    Global Refund creates additional value by enhancing the interactions between Travelers, Merchants and Banks. Simply said: "Maximizing their foreign customer business." Global Refund is serving more than 30,000 travelers every day, and more than 240,000 merchants around the world are trusting Global Refund in their daily interactions with international customers.

  • Director, Consulting

    Essencedesign SA

    (Marketing and Advertising industry)

    March 2003September 2006 (3 years 7 months)

    In 3 years grew the agency by 400%. Developed and helped a national and international clientele in media, entertainment, industries, banking & finance, insurance, F&B, energy, chemistry, technologies, other services.

    Specializing in brand asset management, Essencedesign is an identity design & consultancy that provides a comprehensive range of services for brand positioning & development.

  • Marketing Teacher

    Ateliers de Conti

    (Educational Institution; 11-50 employees; Graphic Design industry)

    September 2000June 2002 (1 year 10 months)

  • Corporate Identity Officer

    Lombard Odier Darier Hentsch & Cie

    (Privately Held; Banking industry)

    April 1998June 2002 (4 years 3 months)

    Founded in 1796, Lombard Odier is the oldest firm of private bankers in Geneva and one of the largest in Switzerland and Europe. With a network of 23 offices in 17 countries, it offers its private and institutional clients a wide range of advisory services in wealth management, financial products, and specialized areas.

  • Owner & Creative Director

    Sfez & Slucki SàRL

    (Partnership; 1-10 employees; Design industry)

    September 1996April 1998 (1 year 8 months)


Manelik Sfez’s Education

  • FedEC (European Communication Federation)

    Diploma , Marketing , 19992001

  • Swiss Federal Dept of Education & Technologies

    Federal Degree , Marketing , 19992001

  • Ateliers de Conti Superior School of Arts

    Master , Graphic Design , 19921996


Additional Information

Manelik Sfez’s Websites:

Manelik Sfez’s Groups:

  •    Swiss Marketing
  •    Marketing & Communication Network
  •    Luxury Institute-Data, Insights, News about Luxury Industry
  •    The Geneva Communicators Network
  •    Lombard Odier Darier Hentsch & Cie.
  •    SwissMarketing - SMC Léman
  •    AXXUN Inc

Manelik Sfez’s Contact Settings

Interested In:

  • consulting offers
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

Public profile powered by: LinkedIn

Create a public profile: Sign In or Join Now

View Manelik Sfez’s full profile:

  • See who you and Manelik Sfez know in common
  • Get introduced to Manelik Sfez
  • Contact Manelik Sfez directly

View Full Profile