Malcolm Silberman

Current

Director at Weserv
Owner at Dek Technogies, Inc

Past

Vice President at Comfortfeet
Consultant Director at Digital People, Inc
Manager at Langford de Kock, CPA

Managing Director at IT Projects
Manager - PC network at Investec

see less...

2 more...

Education

University of the Witwatersrand
University of the Witwatersrand
University of the Witwatersrand

see less...

Recommended

18 people have recommended Malcolm

Connections

159 connections

Industry

Information Technology and Services

Websites

Malcolm Silberman’s Summary

Ability to self-start with extensive entrepreneurial background, proven ability to develop tactical teams and proven ability to transfer knowledge.
Experience at building service industry consulting practice selling services and consulting.
Over 5 years experience managing, recruiting and developing staff, managing team of 20-30 individuals.
10 plus years experience consulting large-scale projects, interacting with engineers, technicians, project managers, and senior management, managing staff of over 20 people.
Skilled at conducting meetings, creating and maintaining time lines, and keeping large, diverse groups informed of progress and obstacles. Comfortable communicating and reporting to executive level Chairman, CEO, COO, CIO.
Extensive consultative selling experience, developing best practices, pre-sales marketing, client development.
Budget management experience spanning 10 years.
Over 10 years experience managing and supporting franchise based email and bulletin delivery systems, managing email marketing campaigns for various e-commerce operations.
Over 7 plus years experience working with Oracle RDMS systems.
Firm understanding of various analytics and reporting packages including Google Analytics and conversion tracking for ROI measurement.
Over 5 years experience managing customer service and support center and developing management applications.
Extensive experience in link building, using blogs, blog farms, article marketing, video marketing, social networks.
Marketing niche sites through affiliate programs, Google Adsense, lead generation and other monetization strategies – utilizing XML, SOAP and RSS feeds.
Extensive experience with lead generation sites including emailing offers, pricing leads.
Over 8 years experience with PPC – extensively with Google Adwords accounts.
Extensive social media experience with specialty areas in web video marketing.

Malcolm Silberman’s Specialties:

Internet Marketing, e-commerce, project management, software development.

Malcolm Silberman’s Experience

Director

Weserv

(Privately Held; 501-1000 employees; Internet industry)

2007 — Present (2 years)

Support and lead a new e-business. Manage multiple IT projects and vendors. Facilitate senior corporate executive team to create business requirements for new products and new processes for b-to-c online transactions in consumer lending e-business. Developed and implemented Internet marketing strategies, coached staff in PPC, developed strategies for email marketing, natural search marketing.

Business Analyst with Project Management identify and develop business requirements, lead detailed requirements development sessions with executives.

Conducting meetings, creating and maintaining time lines, and keeping large, diverse groups informed of progress and obstacles. Communicating and reporting to executive level Chairman, CEO, COO, CIO.
Owner

Dek Technogies, Inc

(Information Services industry)

2005 — Present (4 years)

Healthcare: develop and implemented businesses plan for web implementation. Develop all Internet marketing strategy and direction.

Financial Organization: support and lead a new e-business. Facilitate senior corporate executive team to create business requirements for new products and new processes for b-to-c online transactions in consumer lending e-business. Developed and implemented Internet marketing strategies, coached staff in PPC, developed strategies for email marketing, natural search marketing.

Hospitality: IHG franchise communications email system consulting and support, develop future looking implementations.

Extensive project work on search engine marketing techniques, link building, PPC, social networking, lead generation, YouTube and MySpace.

Develop and manage offshore teams for software development, web application development and search engine related work.
Vice President

Comfortfeet

(Apparel & Fashion industry)

2001 — 2005 (4 years)

Directed an e-commerce company that focused on selling comfort shoes on the Internet.

Managed all aspects of Internet marketing, SEO, email creative, over 10M messages/month.

Built software components based on open source platforms, utilizing agile and RUP methodologies.

Developed in store kiosk system – that allows customers to visit store locations and buy on-line. Developed entire kiosk suite utilizing Linux and open source components.

Developed and directed complex customer support application that integrated online chat, email, tickets, discussion databases, FAQ's.
Deployed and managed offshore teams of developers in India, Russia, Romania, Mexico, and Pakistan.

Managed a local staff of over 20-30 people through two states.
Consultant Director

Digital People, Inc

(Information Technology and Services industry)

1997 — 2001 (4 years)

Developed and deployed a email application for B-B communicating customized bulletins with franchise system, primary tool for communicating with 12000 employees at their 3250 hotels; application continues to be used today.

Managed and coordinated resources from client requirements, data center needs, and development team coordination and integration of application. Project managed using agile methodologies.
Lotus Notes/Domino, workflow software, and designed Intranet applications.

Acquired new clients and engaged in software development projects.
Developed expertise in open source software including Linux and related genre of applications.
Manager

Langford de Kock, CPA

(Financial Services industry)

1994 — 1997 (3 years)

Launched the computer consulting division of a local CPA firm, responsible for complete P&L management of the division. Developed best practices, pre-sales and seminar marketing activities.

Developed and implemented businesses plan and successfully launched the division focusing on Great Plains Accounting software, focusing on mid-tier organizations.

Developed knowledge and experience in selling and marketing consulting time and accounting applications. Extensive consultative selling experience, developing best practices, pre-sales marketing, client development.
Managing Director

IT Projects

(Information Technology and Services industry)

1989 — 1994 (5 years)

Launched business that built and designed custom PCs and installed local area networks.

Developed a software system for selling theater tickets.

Installed and supported over 30 Nu Metro theater chains throughout South Africa.
Manager - PC network

Investec

(Public Company; 1001-5000 employees; Banking industry)

1984 — 1989 (5 years)

Introduced and managed the first PC networks in the bank.

Malcolm Silberman’s Education

University of the Witwatersrand

MBA , 1987 — 1989

Focused on Information Technology, Information Centers, Finance and Marketing.
University of the Witwatersrand

MS , Software Engineering , 1984 — 1986

Research - Software Engineering with Ada
University of the Witwatersrand

BS , Electronic Engineering , 1978 — 1981

Focus on electronic engineering, spent summer internships with point of sale vendors.

Additional Information

Malcolm Silberman’s Websites:

Malcolm Silberman’s Interests:

Travel, Food, Collecting Scotch, Formula One Motor Racing, Music,Foreign Movies, Chelsea Football Club, Barcelona Football Club, ACF Fiorentina, Leeds United FC, Email - silverdek@gmail.com Phone - (678) 388-9818