
Marketing and Outreach Manager at Call2Action
Greater New York City Area

Marketing and Outreach Manager at Call2Action
Greater New York City Area
I offer consultation services in the following areas:
Online Marketing and Social Media
New Business Development
Creative Consultation
I specialize in helping determine which online tools will best serve my clients. There are many ways to reach potential customers, and the number of tools can seem overwhelming. After understanding your goals, we determine together what your online strategy should be, and what tools can help you meet your needs.
I also work with individuals, helping them assess their plans as artists or entrepreneurs and determine what online tools exist to help them market and achieve those goals.
On-line marketing, early stage business development, Strategic online networking. Tutorials in tools such as Twitter, Facebook, Ustream and Youtube.
(Music industry)
April 2008 — Present (1 year 8 months)
Brand Development, Web site traffic growth, newsletter development, product development. Create new revenue streams from inception through to sale. Public relations and press officer.
(Online Media industry)
2007 — Present (2 years )
Help clients clarify goals to determine online strategy, from business plan creation all the way through launch and beyond.
Offer tips on leveraging already existing campaigns and materials.
Create campaigns using appropriate online tools that match client goals, such as Twitter, Facebook, You Tube, Linked-in, newsletters and more.
Teach best practices for online networking.
Goal: Create campaigns that are efficient, effective and strategic. Creating an online presence can be overwhelming without the right plan and practices.
(Online Media industry)
September 2007 — Present (2 years 3 months)
Involved from the ground up with this cause related startup, I have helped develop the product and determine best practices for its use. Primarily a marketing tool for nonprofit organizations, the Call2Action widget is a novel campaign centerpiece that will showcase online video and actions that may be interacted with and shared at will. I am currently helping develop strategy for sale of and consulting around the widget's use.
(Entertainment industry)
February 2009 — May 2009 (4 months)
Oversaw script selection process.
Organized reading involving several actors to further narrow selection.
Oversaw auditions and subsequent hiring of company.
Hired directors and stage manager.
Managed entire company of over 30 people both directly and indirectly.
Created structure of evening including transitions and so on.
Advised on artistic issues/differences as they arose.
(Cosmetics industry)
January 2009 — March 2009 (3 months)
Advise Gothamglow on how to track and grow their pr opportunities simply and effectively through implementing analytics and key word searches.
(Non-Profit; 51-200 employees; Performing Arts industry)
December 2007 — March 2008 (4 months)
I will be performing as Anitra and other roles in this ensemble driven production of Peer Gynt directed by Tim Carrol in a new translation by Robert Bly. Mark Rylance, acclaimed stage performer and former Artistic Director of The Globe Theater in London will be playing the title role.
(Privately Held; 501-1000 employees; Financial Services industry)
November 2006 — November 2007 (1 year 1 month)
I very much enjoyed working at this hedgefund. Duties included reception, communications, administrative support and the like.
(Entertainment industry)
September 2002 — September 2006 (4 years 1 month)
Founded in June 2001, Nibras' mission is to create a network for Arab-American theater artists to share their talent, experience and passion by staging imaginative and articulate productions that increase the positive visibility and creative expression of Arabs and Arab-Americans. I directed the award winning and company created piece, "Sajjil" and instituted a reading series that focused on the work of Arab-American writers such as Youssif El-Guindi, Rana Kazkaz and Nathalie Handal.
(Performing Arts industry)
2001 — 2003 (2 years )
MFA , Theater Art - Acting
BA , International Relations, focus: MidEast
Social media, online activism, online events- artistic and otherwise. Theater- acting, directing , producing, film, marketing.
AEA
SAG
My mama loves me and that's good enough for me.