MAD Toy Design, Inc./ SOLID Industries, Inc.
MAD Toy Design & Illustration
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I've been professionally illustrating and designing toys for over 18 years. Over my career I've worked with clients such as Kidrobot, Mattel, Mojang, Pepsi, Scion, Upper Deck, Spin Master Toys, Cartoon Network, and Swatch on a variety of todays hottest and largest brands. Collaborating on many projects ranging from promotions to packaging, character design to retail and collectible toys. Aside from my commercial projects, I've worked non-stop on my own licensed toy lines and brands under the MAD Toy Design label for the past 10 years. My first production figure line called the MAD*L™ has been one of the hottest brands on the market since it first released in 2004 and continues to fly off the shelves globally with each new release. I try to keep a full arsenal of new products in development at all times... ranging from toys, tee's, prints, and more.
About SOLID Industries:
Created in 2006 as a manufacturing resource for artists and small companies, SOLID Industries, Inc. is a one stop shop for getting high quality limited edition products manufactured and delivered. I founded the company to serve as a means to produce a variety of my own products, but also as a service to my friends and commercial clients. SOLID allows me to not only offer the design and development end of a project, but the project management and manufacturing side as well. Going from a concept sketch all the way to a final product on a shelf, is now possible. SOLID is also a work for hire resource, if a design is already done and is looking to be taken to the next level, SOLID can help. Already working with several different clients on a variety of projects, we work one on one with each client to assure their input is injected throughout the process. The end result being a solid product that reflects the passion and hard work of all who helped bring it to market.
Being the owner/ workforce for both of these companies I'm responsible for all aspects of the business. I have to wear many hats to ensure that both business stay on track for future growth.
Duties that cover both companies include:
-creation and management of new business/ projects
-maintaining contact with clients to ensure delivery of multiple projects on time and on budget
-promotion and marketing of company services
Specific duties for MAD Toy Design:
-conceptual ideation and sketches for new projects
-review and revisions via client feedback
-creation of artwork and graphics for final production
-product review and approval for all licensed artwork and goods
Specific duties for SOLID Industries:
-costing and production quotes for projects
-managing product production via contact with factories to ensure product is made to specifications
-scheduling for delivery of goods via air/sea freight
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