Gautam Madiman

Current

Head - Global Consumer Web Analytics & Optimization at Dell Inc

Past

Sr. Marketing Manager - Customer Insights (CRM) at Dell Inc
Sr. Marketing Manager - Strategic Business Planning & Analytics at Dell Inc
Sr. Planning Analyst at Intel Corporation

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Education

ESADE Business School
Purdue University
University of Michigan - Stephen M. Ross School of Business

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Recommended

10 people have recommended Gautam

Connections

500+ connections

Industry

Marketing and Advertising

Gautam Madiman’s Summary

- Experience in Web & CRM Analytics, Financial & Strategic Analyses, Business Planning
- Experience in Leading, Managing, Recruiting and Mentoring top diverse global talent
- BPI Green belt certified, experience in Operations, Process Improvement and Project Mgmt.
- Top business & engineering credentials with extensive International experience

Gautam Madiman’s Specialties:

eCommerce / Online Marketing, Web & CRM analytics, Financial, Strategic Analyses, Strategic Business Planning

Gautam Madiman’s Experience

Head - Global Consumer Web Analytics & Optimization

Dell Inc

(Public Company; DELL; Information Technology and Services industry)

February 2008 — Present (1 year 10 months)

- Manage Global team to drive Web Testing & Optimization - A/B Testing, Multi-Variant testing (MVT), Behavioral targeting to drive business upside & optimize the business
- Drive actionable site recommendations based on analytics: pathing, funnel, heatmap analysis, campaign, SEO, SEM, online advertising optimization as well as customer verbatim mining
- Manage off shore team responsible for the daily/ weekly site related business reporting
Sr. Marketing Manager - Customer Insights (CRM)

Dell Inc

(Consumer Electronics industry)

February 2007 — February 2008 (1 year 1 month)

- Managed team of analysts to provide key customer insights & actionable recommendations to cross-functional partners including Brand/Sales by analyzing trends & mining customer data
- Provided Marketing Executive team quarterly customer targets by segments, actionable market trends and customer insights to influence the Quarterly Go-To-Market Strategy
- Identified segmented & targeted campaign opportunities based on customer behavior
Sr. Marketing Manager - Strategic Business Planning & Analytics

Dell Inc

(Consumer Electronics industry)

August 2002 — February 2007 (4 years 7 months)

- Managed team of analysts to build quarterly sales (unit, revenue and margin) plan for $2.5B/yr Electronics & Accessories business across multiple product lines, channels and business units
- Responsible for market & channel analyses, competitive landscaping, pricing & promotions roadmap planning, product transitions, demand & supply balancing
- Partnered with various cross functional teams to drive business upside and recovery planning efforts through key metrics, analytics and scenario planning to achieve business goals
Sr. Planning Analyst

Intel Corporation

(Public Company; INTC; Semiconductors industry)

1997 — 2000 (3 years )

Gautam Madiman’s Education

ESADE Business School

MBA , MBA - Study Abroad
Purdue University

BSIE/MSIE , Bachelor & Master of Science in Industrial Engineering
University of Michigan - Stephen M. Ross School of Business

MBA , Masters of Business Administration

Additional Information

Gautam Madiman’s Groups:

Blue: The DallasBlue Business Network (25,000+ members)
Ross School of Business Alumni
Executive Suite
Online Marketing, Web Analytics, and E-commerce Group -- WebAnalysts.Info
Austin High-Tech
Online Marketing Experts
e-BIZ
Online marketing
Intel Alumni Association
Web Analytics Association
Purdue Alumni
University of Michigan Alumni
eMarketing Association Network
CRM Experts
E-Commerce Network
Dog's Best Friend
Retail Industry Experts
Sr level Internet Marketers Group, Internet Marketing Professionals Only.
Web Analytics Professionals (+5000 web analytics members) Join now!
Etail Careers.com
Retail CRM Idea Exchange
Retailers Industry Management Group: Merchandising, Finance, Supply Chain, E-commerce, IT Technology
Digital Marketing
Business Analytics
Online Marketing Network
Direct Marketing Association
Future Social Media
World's Top MBA Programs
Linked Strategies
Austin MBAs
Managing a Multi-Generational Workforce
E-Commerce Careers
Krannert Graduate Career Services Network
Ross School of Business Austin Alumni Club