Mack Simpson

at Shout Shout Shout, LLC

Location
Dallas/Fort Worth Area
Industry
Marketing and Advertising

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Mack Simpson's Overview

Current
  • President at SHOUT SHOUT SHOUT, LLC
Past
  • Brand Strategist at Bedrock Manufacturing Company
  • Creative Director at Dieste Harmel & Partners
  • Freelance Writer/Creative Director at Full Service Advertising Agencies
  • Associate Creative Director at Berry Brown Advertising
Education
Connections

500+ connections

Websites

Mack Simpson's Summary

I grew up in a household where a quick wit was passed down genetically as a means of survival.

I had a raccoon as a pet. It would climb my leg and perch on my head Davy Crockett-style.

I made my first “B” in the fourth grade and I still hate that teacher to this day.

I plan on running with the bulls in Pamplona before my knees turn into arthritic dust.

I wrote a thriller titled “The Cats” when I was seven. It was hailed as an instant critical success and was immediately followed up by “The Dogs.” I deny this implies I am a formulaic writer.

There are only two professions I’ve ever wanted to pursue: professional baseball (age 11) and advertising.

My goal is to be the best creative. Ever.

Specialties

Marketing, advertising, television production, radio production, print production, writing, copywriting, art, art direction, script writing, film direction, strategic planning, creative concepting, new product development, guerrilla marketing, market research, new market development, communications, social media, thinking outside the box.

Mack Simpson's Experience

President

SHOUT SHOUT SHOUT, LLC

May 2008Present (6 years 6 months)

Brand Strategist

Bedrock Manufacturing Company

March 2010March 2011 (1 year 1 month)

Creative Director

Dieste Harmel & Partners

Public Company; 51-200 employees; Marketing and Advertising industry

October 2003May 2008 (4 years 8 months)

Brand experience: Pepsi, Gatorade, Anheuser-Busch (Budweiser, Bud Light, Budweiser Select, Tequiza, Ziegenbock), 7-Eleven, Pizza Hut, Taco Bell, Chiquita, Interstate Batteries, Southwest Airlines, Jose Cuervo, Washington Mutual.

Freelance Writer/Creative Director

Full Service Advertising Agencies

20012003 (2 years)

Brand experience: McDonalds, Nokia, Shiner Bock.

Associate Creative Director

Berry Brown Advertising

April 1995November 2000 (5 years 8 months)

Brand experience: Quaker Oats (Quaker Rice Cakes, Quaker Instant Grits, Quaker Chewy Granola, Quaker New Products) ConAgra Foods, Wolf Brand Chili, Sara Lee, Jimmy Dean Sausage, Sewell Auto Dealers, Daisy Sour Cream.

Mack Simpson's Skills & Expertise

  1. Copywriting
  2. Advertising
  3. Market Research
  4. Writing
  5. Product Development
  6. Strategic Planning
  7. Guerrilla Marketing
  8. Television Production
  9. Market Development
  10. Thinking Outside The Box
  11. Creative Strategy
  12. Creative Direction
  13. Outdoor Advertising
  14. Brand Development
  15. Digital Strategy
  16. Direct Mail
  17. Concept Development
  18. Integrated Marketing
  19. Creative Problem Solving
  20. Social Media Marketing
  21. Digital Marketing
  22. Online Advertising
  23. Direct Marketing
  24. Email Marketing
  25. Social Media
  26. Television
  27. Broadcast
  28. Content Development
  29. Marketing Communications
  30. Consumer Insight
  31. Consumer Products
  32. Print
  33. Art Direction
  34. Relationship Marketing
  35. Video Production
  36. Radio Producing
  37. Marketing
  38. Media Planning
  39. Mobile Marketing
  40. Media Buying
  41. CRM
  42. Corporate Branding
  43. Strategy
  44. Digital Media
  45. Market Penetration
  46. Brand Communication
  47. Creative Development
  48. Experiential Marketing
  49. Radio Production
  50. Print Production

View All (50) Skills View Fewer Skills

Mack Simpson's Education

The University of Texas at Austin

Advertising

19881992

Activities and Societies: Theta Xi, Sailing Club

Liberty Eylau High School, Texarkana TX

Honors

19841988

Mack Simpson's Additional Information

Websites:
Honors and Awards:

Advertising awards for creativity: Clio, Addy, OBIE, Eagle (Mexico International), TOPPS, AdAge Creativity Award

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