
Owner at L. Rockwell Marketing & Consulting
La Crosse, Wisconsin Area

Owner at L. Rockwell Marketing & Consulting
La Crosse, Wisconsin Area
• IT professional with over 20 years of information system integration and software development experience.
• Strong analysis, design, development, and implementation experience.
• Proven ability to transform bare concepts into innovative software solutions.
• Effective communicator with the ability to dissect complex business issues and perform root cause analysis at the system level.
• Ability to serve as a bridge between the Information Technology and Business groups.
Peoplesoft CRM 8.x, Peopletools 8.4x, Oracle PL/SQL, MySQL, Peoplecode, software analysis and design, issue identification and resolution, Warehouse Management Software(WMS) business/system analysis, user interface design, project management, web site development, SEO/SEM.
(Information Technology and Services industry)
May 2008 — Present (1 year 7 months)
Providing all aspects of website design, development, SEO and SEM to provide high quality websites, and website content that not only performs but ranks as well. We specialize in customized Wordpress sites that not only feature blogging as a crucial component of any marketing strategy, but also dynamic content to highlight and promote the efforts of any small business.
(Public Company; 501-1000 employees; TLEO; Computer Software industry)
January 2008 — May 2008 (5 months)
Manage customer implementation time-lines and satisfaction. Work with customers to understand their business requirements and assist in configuring the Taleo Business Edition solution to meet those needs. Act as the primary subject matter expert for the Taleo Business Edition functionality and configuration. Contribute Taleo staffing domain expertise to projects. Design, deliver, and facilitate end user training sessions.
(Public Company; Information Technology and Services industry)
June 2007 — December 2007 (7 months)
Provide production support for client’s Peoplesoft CRM global Support and Help Desk environment. Provide application development and application customizations in support of on-going projects. Resolve application issues, and provide data loading as necessary.
(Public Company; TLEO; Computer Software industry)
June 2006 — March 2007 (10 months)
Worked on the client’s implementation team, where I was responsible for documenting business analysis requirements surrounding the implementation their contingent staffing automation solution. Translated business analysis requirements into data designs. Assisted in the process of gathering data and uploading it into the software. Designed and implemented methods and procedures to accomplish data loading requirements in time frame stated in project plan. Ran quality assurance audits to verify integrity of data loaded. Evaluated and documented the results of the functional tests of the data load programs.
(Privately Held; Higher Education industry)
April 2005 — March 2006 (1 year )
Act as the Peoplesoft CRM subject matter expert to the client’s data conversion and CRM development teams. In particular, answer questions and provide recommendations and expertise in the areas of performance tuning, data migration/conversion strategies, the BORM (Business Object Relationship Model), and sales data model. Provide application development resolutions for issues/errors due to customizations. Provide new application development solutions to meet functional design requirements.
(Public Company; asd; Mechanical or Industrial Engineering industry)
1999 — 2005 (6 years )
Responsible for the application installation, development, administration, and upgrade of the Peoplesoft CRM Sales, and Marketing system used by 162 sales offices throughout North America. Performed application development for customizations necessary to the application, code new components and component interfaces as necessary for integrations to and from the CRM application, handle on-going technical support issues, and generally troubleshoot and fix issues as they arise. Primary development team point of contact for the Peoplesoft CRM application.
(Public Company; 1001-5000 employees; FAST; Consumer Goods industry)
June 1991 — April 1999 (7 years 11 months)
Responsible for applications development for inventory control, purchasing, warehouse management/distribution, transportation, and HR/Payroll systems. Further promoted to Business Analyst reporting to the CIO, with responsibilities for business analysis, and IT systems planning for the company as a whole.
Designed, coded, tested and implemented the inventory, product picking, receiving, shipping, packaging and RF scanning/barcode systems used in the distribution centers across the United States. Developed, organized the teams, and led the RFP and selection process that delivered the final decision to go with Peoplesoft as the ERP vendor of choice. Technical Team Lead during Phase I of the implementation of the Peoplesoft ERP system. Earned a reputation for delivering quality, on-time, high-profile projects, with superior support that exceeded user and management expectations.
Bachelor of Arts , Computer Science, Business Administration