Lynne Martin

Current

• Usability Architect at IBM

Past

• Usability Architect at Princeton Softech
• Web Design & Usability Consultant at SAP
• Interface Design Consultant at McNeil Consumer & Specialty Products

• Web Designer at Hewlett-Packard Company
• Web Designer at Bluestone Software, Inc.
• Creative Services Manager at Stuart Disease Management Services

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Recommended

3 people have recommended Lynne

Connections

269 connections

Industry

Computer Software

Lynne Martin’s Summary

I have worked in the software industry since the late 1990's both in marketing and engineering departments. My abilities include user-centered design, heuristic usability evaluation, usability testing and analysis, accessibility and section 508, information architecture, graphic design, web design, agile development and technical project management.

Lynne Martin’s Specialties:

User-centered design, information architecture, accessibility, usability, agile development

Lynne Martin’s Experience

• Usability Architect

  IBM

  (Public Company; IBM; Information Technology and Services industry)

  October 2007 — Present (1 year 10 months)

  User experience and accessibility lead for the Optim software portfolio. Activities include heuristic analysis, usability testing and results analysis, interaction design, front-end development, accessibility and usability planning and training and collaboration/product integration across IBM Information Management software solutions and tools.

• Usability Architect

  Princeton Softech

  (Privately Held; 51-200 employees; Computer Software industry)

  January 2007 — October 2007 (10 months)

  - Provide technical expertise in human factors, usability, accessibility and interaction design
  
  - Perform usability and accessibility reviews of products and web sites
  
  - Define user-centric interaction design process and apply to the engineering life cycle
  
  - Conduct usability and accessibility studies at the appropriate times during product development
  
  - Interaction design: user flows, wire frames, page stereotypes
  
  - Develop usability and accessibility guidelines and policies
  
  - Document and maintain branding and design standards for application interfaces

• Web Design & Usability Consultant

  SAP

  (Public Company; 10,001 or more employees; SAP; Information Technology and Services industry)

  March 2004 — January 2007 (2 years 11 months)

  As a Web Designer and Usability Constultant working on SAP's Global Web Team, I wasresponsible for the design and usability of a variety of Web sites and Web applications.
  
  Responsibilities included:
  - Assist in the complete redesign of www.sap.com and its country and subsidiary sites as a member of the SAP Global Web Team
  
  - Work with developers and information architects to analyze design problems and create wire frames, page stereotypes, and finished Web designs
  
  - Create solutions to design problems while adhering to the SAP brand and existing design standards

• Interface Design Consultant

  McNeil Consumer & Specialty Products

  (Pharmaceuticals industry)

  December 2003 — March 2004 (4 months)

  - Responsible for applying a new look-and-feel to a WebLogic Portal application in development
  
  - Worked closely with developers and to modify JSP, XML, and CSS in creating the portal look-and-feel

• Web Designer

  Hewlett-Packard Company

  (Public Company; 10,001 or more employees; HPQ; Information Technology and Services industry)

  January 2001 — December 2003 (3 years)

  - Individually responsible for the complete redesign of www.bluestone.com in accordance with HP Web standards upon acquisition HP's of Bluestone Software
  
  - Responsible for the daily maintenance, content management, and Web design of the HP Middleware Division web site and the middleware portion of the HP employee portal
  
  - Content generation, Web design, and daily maintenance of the Open Portal Platform team intranet site
  
  - Provided graphic design services including GUI design, logo design, branding, collateral development, and architectural diagrams
  
  - Wrote and edited content for both internal and externally facing Web sites and collateral
  
  - Responsible for content, Web design, and user support of the Software Engineering Network, our collaborative development environment

• Web Designer

  Bluestone Software, Inc.

  (Public Company; 201-500 employees; BLSW; Internet industry)

  May 1999 — January 2001 (1 year 9 months)

  - Responsible for the Bluestone Software corporate Web site, the Sales Center intranet site, and the Bluestone employee site
  
  - Performed multiple site redesigns, designed user interface for a variety of Web-based forms and applications, and designed Web graphics and banner ads
  
  - Captured specifications for Web applications and presented design concepts to Java developers
  
  - Worked with developers to create, test, and deploy Web applications
  
  - Provided Web design services for a mobile portal product including design for multiple client devices including Web browser, WAP phone, and PDA
  
  - Designed and implemented a large number of HTML E-Mail campaigns for communication to industry analysts and customers
  
  - Designed, produced, and distributed a quarterly HTML corporate newsletter
  
  - Assisted with design and illustration for printed mail campaigns, signage, brochures, product packaging, and advertisements

• Creative Services Manager

  Stuart Disease Management Services

  (Internet industry)

  1996 — 1998 (2 years)

Additional Information

Lynne Martin’s Groups:

Usability Professionals Association, Human Computer Interaction Usability Community

•    Usability Professionals' Association International (UPA-I)
•    The Greater IBM Connection: IBM's alumni program for past and present IBM employees
•    Interaction Design Association
•    Creative Professionals
•    Bluestone Software Alumni