
President 1st Straw Marketing & Promotions; NAWBO S. Jersey, Dir of Econ & Corp Dev, Yoga Clubhouse, Owner.
Greater Philadelphia Area

President 1st Straw Marketing & Promotions; NAWBO S. Jersey, Dir of Econ & Corp Dev, Yoga Clubhouse, Owner.
Greater Philadelphia Area
I have experience in marketing and sales for Fortune 100 companies in a variety of distribution channels. My goal is to offer strategic and tactical marketing services to clients across the county. Our company's goal is to help our clients determine their marketing needs and objectives, target potential buyers, analyze the marketing environment, measure the effectiveness of their marketing plan and tweak the plan to maximize results.
My company also assists our clients in the planning of their promotional programs. I have access to network of over 3,000 suppliers with customized products in nearly every product category as well as the ability to direct import products and custom packaging. I make specific product recommendations to integrate into a well conceived marketing program to help my clients' achieve their business objectives.
I have developed a very tight sales response and delivery process that gives my clients delivered programs for time sensitive projects.
(Marketing and Advertising industry)
May 2002 — Present (7 years 7 months)
Ownership and management of all activities for this sales and marketing entity. Client list of nearly 200 companies both non-profit, public and private businesses.
(Public Company; 5001-10,000 employees; BASF-AG; Consumer Electronics industry)
1990 — 1997 (7 years )
Manage and direct Sales and Marketing business unit generating over $10 Million in annual revenue. Responsible for 20 account representative. Responsible for opening new channel of distribution for this wholly owned subsidiary of BASF.
(Public Company; 501-1000 employees; Consumer Goods industry)
1988 — 1990 (2 years )
Manage and direct sales and broker sales management for defined account list for national and large regional accounts. Responsible for sales increases up to $8.9 million annual sales revenue.
(Public Company; 501-1000 employees; Cosmetics industry)
1981 — 1988 (7 years )
Managed annual sales volume of $8.9 million. Throughout the years of service promoted and transferred from the Philadelphia to Atlanta to Tampa and Chicago. Increased responsiblity from Sales Representative up to National Account Manager to coordinate marketing programs for the company's largest chain drug accounts.
BS , Economics, Management & Organziational Behavior , 1973 — 1977
Diploma , 1970 — 1973
Ski, Golf, Rollerblade, Pilates, Investment Club, Cooking, Reading, Gardening
PPAI, NAIC
National Association of Women’s Business Owners, Vice President of Marketing (2005); Presiding Partner, Wealthy Woman Investment Club (2005); Toastmasters International (2005); National Sales Manager, BASF Magnetics Corporation (1992 & 1995). National Account Manager, Oral-B Laboratories, Incentive Sales Award (1988 & 1989). Max Factor Most Valuable Person, US Sales Drug Division; Atlanta District (1984). Max Factor District Sales Contest, Atlanta District (1983).