Laura Watkins

Recommended

4 people have recommended Laura

Connections

174 connections

Industry

Computer Software

Laura Watkins’s Summary

- Knowledge of successful email marketing strategies, expertise in advertising/promotional copywriting and web content creation.
- Familiar utilizing email marketing and web analytics tools such as Omniture, ExactTarget, Campaigner, Commission Junction, Vovici, PRWeb, and Google Analytics.
- Advanced knowledge of email marketing concepts and tools such as: CAN-SPAM, Deliverability, Domain, ISP, URL, Alt-tag, etc. as well as expertise in all Microsoft applications, basic HTML, basic Photoshop and extensive Internet research capabilities.
- Strong analytical skills with the ability to test and adapt to achieve maximum ROI.
- Experience managing successful client and vendor relationships on a daily basis.
- Extremely adept at developing high-quality solutions with limited resources/time.
- Excellent internal/external customer service and communication skills.

Laura Watkins’s Specialties:

Copywriting and copyediting, social media, blogging, Web 2.0, communications, visualizing, project coordination, account and vendor management, website assessment and management, SEO, analytics, content creation, thinking outside the box....