Lukas Pleva

Lukas Pleva

Account Executive at DigitasLBi

Location
Greater Chicago Area
Industry
Marketing and Advertising

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Lukas Pleva's Overview

Current
  • Account Executive, Account Management at DigitasLBi_US
  • Director of Digital Engagement at Moneythink
  • Director of Marketing and Social Media at St. Pete Bagel Co.
Past
Education
Connections

500+ connections

Websites

Lukas Pleva's Summary

I graduated from The University of Chicago, where I studied political science with concentrations in technology and international relations.

I currently work as a B2B junior account executive in the Chicago office of DigitasLBi, a global advertising agency with over 6,000 employees in 25 countries, where I am responsible for helping manage and drive forward the agency's relationship with a $24b Fortune 500 manufacturing and technology provider. I have previously assisted with B2B customer acquisition efforts for a major, U.S.-based telecommunications carrier, and have prior experience executing SEO, email marketing, social media, web development, and content marketing initiatives for a variety of small and mid-sized businesses.

In my free time, I am involved with Moneythink, a startup nonprofit with a focus on financial literacy education, as a part-time volunteer web developer, database administrator, and technology strategist.

Specialties: social media marketing, search engine optimization, search engine marketing/PPC, web development, online brand monitoring, email marketing, database administration

Lukas Pleva's Experience

Account Executive, Account Management

DigitasLBi_US

Public Company; 5001-10,000 employees; FR0000130577; Marketing and Advertising industry

June 2013Present (1 year 2 months) Greater Chicago Area

I work with creative, UX, technology, and media teams to help produce award-winning work for Emerson (NYSE: EMR), a diversified global manufacturing and technology company that offers a wide range of products and services in the industrial, commercial, and consumer markets.

Director of Digital Engagement

Moneythink

Nonprofit; 1-10 employees; Civic & Social Organization industry

January 2011Present (3 years 7 months) Greater Chicago Area

Recognized by President Obama, Moneythink is the only movement of young people working to restore the economic health of the United States through financial education. By placing trained college volunteers in urban high schools as near-peer role models and financial mentors for teenagers, Moneythink equips students with the support and skills to succeed in the real world.

I am primarily responsible for the development and maintenance of highly scalable backend infrastructure that's designed to capture, store, and analyze program data across more than 30 independent chapters. Current technologies utilized in this process include Salesforce, SurveyGizmo, Google Apps, and MailChimp.

Director of Marketing and Social Media

St. Pete Bagel Co.

January 2009Present (5 years 7 months) Tampa/St. Petersburg, Florida Area

Summer Marketing Associate

Digitas

Public Company; 5001-10,000 employees; FR0000130577; Marketing and Advertising industry

June 2012August 2012 (3 months) Greater Chicago Area

I assisted with B2B customer acquisition efforts (with focus on direct mail, email, and SMS messaging) for Sprint, the third largest wireless network operator in the United States, with more than 64 million subscribers.

SEO Intern

Webhead Interactive

Privately Held; 11-50 employees; Marketing and Advertising industry

June 2011June 2012 (1 year 1 month) Tampa/St. Petersburg, Florida Area

Director of Technology Services

Florida High School Model United Nations

Nonprofit; 11-50 employees; Philanthropy industry

March 2010November 2011 (1 year 9 months)

Educational Institution; 1001-5000 employees; Higher Education industry

September 2009June 2011 (1 year 10 months) Greater Chicago Area

Researcher & Writer

St Petersburg Times

Privately Held; 1001-5000 employees; Newspapers industry

September 2009September 2010 (1 year 1 month) Tampa/St. Petersburg, Florida Area

Lukas Pleva's Courses

  • B.A. with Honors, Political Science

    University of Chicago

    • Organizational Decision Making
    • Politics and Public Policy in China
    • New Media and Politics
    • The Business of Nonprofits and the Evolving Social Sector
    • Europe, 1660-1815
    • Marketing Strategy
    • Democracy and the Information Technology Revolution
    • Contemporary European Politics
    • Problems of Policy Implementation
    • Politics of International Development
    • Strategy
    • Introduction to International Relations
    • Public Opinion
    • The Politics of Climate Change in the U.S.
    • Health Care and Health Care Reform

Lukas Pleva's Languages

  • English

    (Native or bilingual proficiency)
  • Czech

    (Native or bilingual proficiency)
  • Slovak

    (Professional working proficiency)
  • Spanish

    (Limited working proficiency)

Lukas Pleva's Skills & Expertise

  1. Microsoft Office
  2. Google Adwords
  3. Google Analytics
  4. Wordpress
  5. Email Marketing
  6. Conversion Optimization
  7. PPC
  8. SEO
  9. Social Media Marketing
  10. Facebook PPC
  11. HTML + CSS
  12. Keyword Research
  13. Keyword Analysis
  14. Salesforce
  15. SurveyGizmo
  16. Social Networking
  17. Search Analysis
  18. SEM
  19. HTML
  20. Digital Marketing
  21. Online Marketing
  22. Web Marketing
  23. Web Analytics
  24. Blogging
  25. WordPress
  26. Mobile Marketing
  27. Marketing
  28. Advertising
  29. Entrepreneurship
  30. Start-ups
  31. Facebook
  32. Social Media
  33. Newsletters
  34. Web Development
  35. Online Advertising
  36. Digital Strategy
  37. B2B
  38. Integrated Marketing
  39. Nonprofits
  40. User Experience
  41. Salesforce.com

View All (41) Skills View Fewer Skills

Lukas Pleva's Education

University of Chicago

B.A. with Honors, Political Science

20092013

Activities and Societies: Moneythink, Delta Tau Delta Fraternity, University of Chicago Consulting Club, campusCATALYST

St. Petersburg High School

International Baccalaureate Program

20052009

Contact Lukas for:

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  • new ventures
  • job inquiries
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