Ludovic Nicolle

Current

General Manager at BOOSTER GAME

Past

channel marketing & sales force manager at Sony Ericsson Mobile Communication International AB
Responsable Département Animations Nationales at France Telecom
Chef de Projet « Développement Méthodes et Process » at France Telecom

Chef de Groupe at France Télécom

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Education

NEGOCIA - Centre international de formation à la vente et à la négociation commerciale

Recommended

5 people have recommended Ludovic

Connections

143 connections

Industry

Marketing and Advertising

Websites

Ludovic Nicolle’s Summary

Complete retail & distributor strategy in a competitive market (products and services) – focus on sell through.
Specialist in external Sales & Marketing teams management
13 years retail experience

Intervenant à l'IFM (Institut Français du Merchandising)

Ludovic Nicolle’s Specialties:

• Retail sales & marketing experience
• Management role (up to 50 persons team)
• high tech/telecoms market specialist (13 years)
• Briefing & assessing creative proposals
• Agencies management
• Budgets management
• Excellent customer facing skills.

Ludovic Nicolle’s Experience

General Manager

BOOSTER GAME

(Marketing and Advertising industry)

November 2008 — Present (9 months)

retail marketing agency dedicated on sales forces, merchandising, sales promotion solutions and street marketing
channel marketing & sales force manager

Sony Ericsson Mobile Communication International AB

(Public Company; 11-50 employees; ERICY; Telecommunications industry)

September 2005 — November 2008 (3 years 3 months)

Management of communication and execution of the Sony Ericsson value-add that enables customers to deliver their business strategy in the french market.
Maximising local visibility for Sony Ericsson brand consistent with French customer strategy across all channels (Operator, Distribution, Retail).
Responsable Département Animations Nationales

France Telecom

(Privately Held; 10,001 or more employees; FTE; Telecommunications industry)

May 2002 — September 2005 (3 years 5 months)

Management of the externalized suppletive sales forces and BTL promotional activities across all channels (Operator, Mass market, Telco spécialist and independant Retailers) for all France Telecom products and services (Orange-Wanadoo-MaligneTV)

Budget : nearly 17 000 K€ / Year
Chef de Projet « Développement Méthodes et Process »

France Telecom

(Privately Held; 10,001 or more employees; FTE; Telecommunications industry)

January 2002 — May 2002 (5 months)

Maîtrise d’ouvrage au sein du Service d’assistance aux réseaux de distribution des produits et services Orange (Guichet Unique Interface Distributeurs, Direction du Back Office) dans le cadre d’un projet de refonte des processus internes.
Chef de Groupe

France Télécom

(Telecommunications industry)

1998 — December 2001 (3 years)

Management d’équipes au sein du service clients ITINERIS (Direction des Activités de Services - FTMS France) puis du service d’assistance aux réseaux de distribution (Guichet Unique Interface Distributeurs, Direction du Back Office - France Télécom Mobiles Distribution /FTMD)