Ludovic Levy

Current

• International Marketing Director at Orange

Past

• International Business Development Director at AdLINK Internet Media
• Marketing and Business Development Director at AdLINK Internet Media France
• General Manager at OMD Interactive

• Account Manager at Carat Interactive

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Education

• CELSA - Ecole des hautes études en sciences de l'information et de la communication
• Paris X - Nanterre

Recommended

7 people have recommended Ludovic

Connections

500+ connections

Industry

Online Media

Ludovic Levy’s Summary

* 12 years expertise in the digital marketing arena.
* Managerial positions within international leading companies (Carat/Aegis, OMD, AdLINK Media, Orange)
* Large professional network

Ludovic Levy’s Specialties:

Marketing : Digital mix marketing, global media knowledge
Business Development : strategic accounts developement, new products design and roll out
Projects management : international coordination, CRM and reports tools
P&L management
Teams management

Ludovic Levy’s Experience

• International Marketing Director

  Orange

  (Public Company; 10,001 or more employees; FTE; Telecommunications industry)

  February 2008 — Present (1 year 10 months)

• International Business Development Director

  AdLINK Internet Media

  (Public Company; 201-500 employees; adlk; Marketing and Advertising industry)

  March 2006 — February 2008 (2 years )

  * Leadind a team of 50 people including direct and doted line positions.
  * Pitch and manage key european publishers (ie. ViaMichelin, Real Network, Au Feminin, MTV, Lycos, Disney).
  * Product management/coordination and support (expertise, tools and collaterals
  * Communication chanel developement.

• Marketing and Business Development Director

  AdLINK Internet Media France

  (Public Company; 201-500 employees; Online Media industry)

  December 2000 — February 2006 (5 years 3 months)

  Ad Sales Company – Product Management Director (team of 3 people)
  * Business Development : pitching top premium publishers – coordinating and optimizing relationships. Key Accounts : Michelin (ViaMichelin), La Centrale, Le Point, Meetic, MTV, Paris-Première, Radio FG, Groupe Usine Nouvelle…
  * Marketing positionning in coordination with the Sales Director and the publisher
  * Marketing support : providing media kit and pitch packages based on market surveys,
  * PR : managing the PR agency - spokesperson for AdLINK France

• General Manager

  OMD Interactive

  (Public Company; 1001-5000 employees; Online Media industry)

  July 1998 — December 2000 (2 years 6 months)

  Media Agency– co-Founder and General Manager of OMD Interactive (team of 20 people) – Member of executive cometee of OMD France
  * Strategy and Business developement of all new media issues for OMD France
  * Team and P&L management
  * Key account management : Axa, ING, SNCF, SelfTrade, ACCOR
  * Organised pedagocial semimars internally and externally

• Account Manager

  Carat Interactive

  (Public Company; 501-1000 employees; Online Media industry)

  May 1996 — July 1998 (2 years 3 months)

  Media Agency – Junior Account Manager
  * Internet mediaplanning and buying for Microsoft, Cegetel and Banque Directe

Ludovic Levy’s Education

• CELSA - Ecole des hautes études en sciences de l'information et de la communication

  4 , Advertising , 1993 — 1996

• Paris X - Nanterre

  3 , Economics , October 1990 — June 1993