Lori Collins

Current

CEO at SmartHippo

Past

SVP & General Manager at LendingTree
SVP - Marketing at Bank of America
VP - Marketing at Fidelity Investments

Director - Marketing at American Express Company

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Education

Northwestern University - Kellogg School of Management
University of North Carolina at Chapel Hill

Connections

105 connections

Industry

Internet

Websites

Lori Collins’s Summary

Innovative, results-oriented business leader with deep experience in growing an entrepreneurial company. Ability to assess market needs, envision break-through solutions and mobilize resources for development. Strong track record synthesizing strategy, new products, marketing and sales to build revenue and profit. Executive experience at American Express, Fidelity Investments, Bank of America, LendingTree. BS degree from UNC- Chapel Hill and MBA from Kellogg School of Management. Highlights include:
• LendingTree - part of original executive team that grew LT from $7M revenue in 1999 to $476M in 2006. Responsible for leading sales, client management, product management and development.
• LendingTree/GetSmart acquisition - took over this faltering acquisition in early 2005 and doubled revenues to $24M in 2006, as well as doubled profit to $1.8M during that time. Grew market share from 6% to 18%. Responsible for all aspects of the business including marketing, sales, and technology.
• Fidelity Investments - took ownership of new "FundsNetwork" mutual fund business and grew assets from 0 to $9 billion in three years through both sales and marketing. Also responsible for managing profitability through operational efficiencies.

Lori Collins’s Specialties:

• Product Management and Development
• Marketing & Sales Management
• New business ventures

Lori Collins’s Experience

CEO

SmartHippo

(Internet industry)

September 2009 — Present (3 months)

SmartHippo.com is the first website that uses the power of community to help consumers find the best mortgage rates and save money. SmartHippo allows any individual to post information and feedback on the rate they received, and to compare rates with other members of the community with similar profiles. Members of SmartHippo can see real rates reported by real consumers, and sort through banks based on feedback posted by other members of the community. The company is privately held with offices in San Francisco and Montreal.
http://www.smarthippo.com
SVP & General Manager

LendingTree

(Public Company; TREE; Financial Services industry)

February 2000 — June 2007 (7 years 5 months)

Member of the Executive Team responsible for creating the dominant online lending company. Responsible for $250 million in revenue, including both LendingTree and GetSmart businesses. Managed all products and client network of over 300 lenders.
SVP - Marketing

Bank of America

(Public Company; 10,001 or more employees; BAC; Banking industry)

October 1996 — December 1999 (3 years 3 months)

Directed product development and marketing for Nations Funds family of 50 mutual funds. Grew asset base from $28 billion to $68 billion, primarily through acquisitions.
VP - Marketing

Fidelity Investments

(Privately Held; 10,001 or more employees; FMR; Financial Services industry)

December 1991 — October 1996 (4 years 11 months)

Developed and championed the FundsNetwork mutual fund supermarket. Grew assets to over $9 billion from zero in three years.
Pitched and negotiated original fund company relationships to launch program. Directed $5 million marketing budget.
Director - Marketing

American Express Company

(Public Company; 10,001 or more employees; AXP; Financial Services industry)

August 1986 — December 1991 (5 years 5 months)

Lori Collins’s Education

Northwestern University - Kellogg School of Management

MBA , Marketing and Finance , 1985 — 1986
University of North Carolina at Chapel Hill

BS , Business Administration , 1978 — 1982

Activities and Societies:

Phi Beta Kappa
Beta Gamma Sigma