Dana Lookadoo

Current

• Conversational Marketer . SEO. Trainer . Writer at Pixel Position

Past

• Director, Marketing & Communications at R3 Media Group, Inc.
• CEO, Web Strategist at uniquefocus, inc.
• Adjunct Faculty at Cal State University, Monterey Bay

see less...

Education

• California State University-Monterey Bay
• Hartnell College

Recommended

3 people have recommended Dana

Connections

99 connections

Industry

Marketing and Advertising

Websites

• Conversational SEO
• Dana Lookadoo
• Dana Lookadoo on Twitter

Dana Lookadoo’s Summary

Dana Lookadoo founded Pixel Position in 2003. Conversational SEO combines best practices of Search Engine Optimization (SEO) with Social Media & Online Marketing.

Dana's passions include:

* Search Engine Optimization & Copywriting
* Online Marketing, Public Relations and Social Media
* Information Architecture & Planning
* Technical Training & Curriculum Development
* Web Development and Graphic Design

******
Dana began a career in computing in 1984 and the Internet in 1996. Internet marketing provided the medium to merge interests in people, writing & technology.

Adjunct Faculty at Cal State University, Monterey Bay, 1999-2000

Corporate Trainer: Provided technology curriculum training for Sun Microsystems, Monterey Institute of International Studies, U.C. Santa Cruz Extension, General Colin Powell's Youth Peace Corp, PowerUp - America's Promise, Steve Young’s NFL YET Center. Guest Lecturer at University of Reno, Info. Technology

Author: Wrote “Traveling the Internet” for Sun Microsystems, a 100-page guide for how to travel safely and securely on the WWW, 2005.

B.S. (magna cum laude) in Telecommunications, Multimedia and Applied Computing, minor in Instructional Technology; A.A. in Business Administration. Studied Virtual Reality Modeling Language at the Naval Postgraduate School - focus on visual application for instructional design.

Goal? Be a Prof Mountain Biker when I grow up.

Dana Lookadoo’s Specialties:

Search Engine Optimization, Copywriting, Online Marketing, Search Advertising, Usability and Conversion, Ecommerce Development, Design, Web Development/Programming, Web Analytics, Training, Social Media and people power in marketing

Dana Lookadoo’s Experience

• Conversational Marketer . SEO. Trainer . Writer

  Pixel Position

  (Marketing and Advertising industry)

  November 2003 — Present (4 years 11 months)

  Pixel Position is striving to be an information resource to help others:
  * understand online marketing today;
  * apply best practices for search engine optimization;
  * be involved in social media conversations.
  
  Dana's passions include:
  
  * Search Engine Optimization & Copywriting
  * Information Architecture & Planning
  * Technical Training & Curriculum Development
  * Web Development and Graphic Design
  * Marketing, Public Relations and Social Media
  
  Motto: Listen. Respond. Engage.

• Director, Marketing & Communications

  R3 Media Group, Inc.

  (Privately Held; 11-50 employees; Marketing and Advertising industry)

  July 2005 — January 2006 (7 months)

  R3 Media Group took event marketing and training to a new level while demonstrating products in realistic settings, opening horizons for retail partners, vendors and local communities.
  
  The company was passionate about education - working with store associates, customers, students and teachers. The goal was to inspire opportunity through the use of technology. Key clients included Wal-Mart, Sam's Club, Staples, Microsoft, Hewlett-Packard, Linksys and the who's who of technology.
  
  Dana Lookadoo helped them market, develop and implement dynamic retail sales training and educational programs based on the latest in technology – personal computers, home entertainment and consumer electronics.
  
  It was an honor to serve on the management team for 7 months until R3 closed with hopes of a restructure. However, it's been nice to return to helping clients with their online marketing efforts again.

• CEO, Web Strategist

  uniquefocus, inc.

  (Privately Held; 1-10 employees; Internet industry)

  2000 — 2003 (3 years)

  Specialized in Web creation and Internet hosting. uniquefocus offered identity branding/logo development, rich-media creation, e-commerce and database programming as well as online promotion.

• Adjunct Faculty

  Cal State University, Monterey Bay

  (Educational Institution; 51-200 employees; Higher Education industry)

  January 1999 — June 2000 (1 year 6 months)

  Taught Web Design for 3 semesters. Course included HTML coding, design, site design planning and storyboarding, client project management and more.

Dana Lookadoo’s Education

• California State University-Monterey Bay

  BS, Telecommunications, Multimedia, Applied Computing

  Minor in Instructional Technology
  Studied Virtual Reality Modeling Language at Naval Postgraduate School

  Activities and Societies:

  Founder and President, Electric Eels

• Hartnell College

  AA, Business Administration

Additional Information

Dana Lookadoo’s Websites:

• Conversational SEO
• Dana Lookadoo
• Dana Lookadoo on Twitter

Dana Lookadoo’s Interests:

Business Passion: eMarketing - the realm of marketing online with focus on SEO, link building, Web analytics, social media marketing, e-commerce, conversion / usability, training, education...helping others create a buzz about their online businesses. For Play: Cycling - road and mountain bike Health: mind, body and Spirit

Dana Lookadoo’s Groups:

SEOMoz.org, American Marketing Association, IWA/HWG, IEEE, ACM, Velo Bella Women's Cycling Team, Alta Alpina Cycling Club, Velo Club of Monterey, Lakeside Church in Folsom, CSUMB

•    LinkedSEO
•    SMX - Search Marketing Expo
•    Search Engine Strategies Conference & Expo
•    eMarketing Association Network
•    Search Marketing Salon
•    Search Engine Land
•    JibberJobber - Career Management
•    Tweeple
•    Social Media Club
•    Scary SEO

Dana Lookadoo’s Honors:

1999 Service Learning Award at Cal State University, Monterey Bay - Telecommunications, Multimedia, and Applied Computing. Exemplary Service Award received for contributions to Women's Resource Network, including non-profit website design, marketing planning, database development, and instructional technology documentation to be used for funding of national franchises.

Dana Lookadoo’s Contact Settings

Interested In:

• expertise requests
• business deals
• reference requests
• getting back in touch