
Community Specialist, Content Analyst, Social Media & Web Strategist
Greater Chicago Area

Community Specialist, Content Analyst, Social Media & Web Strategist
Greater Chicago Area
I work with businesses, universities, and individuals who want to make customer participation and strategic relationships the heart of their organic growth. Head, heart, and purpose focused on a dream shared is irresistible.
Social media, face-to-face interaction, active listening, and clear communications inspire loyalty, trust, and solid returns in the bottom line. Invest in people and they invest back.
I'm particulary proficient at defining high-touch, high-concept participatory experiences that engage people in conversations that grow businesses. I'm adept at integrating product with unique values and repurposing content to Wow a new audience. I excel at developing customer-based strategy and international relationship building.
My eBook "How to Write a Successful and Outstanding Blog, An Insider's Guide to the Conversation that's Changing the World," describes how to hear what's happening online and how to write to create spaces that invite people to participate.
Worth Noting:
Founder of SOBCon, Business and Social Media Conference.
Personally developed all sponsor relationships.
Web Publisher of Successful-Blog.com, LizStrauss.com, and one other. Contributing writer at Invincebelle.com, TheBlogHerald.com, TheBloggingTimes.com, Performancing.com
Wrote and drove the international partnership-based strategy that turned a declining publishing company into a thriving enterprise.
P&L responsibilities: strategy, quality, budget, schedule.
Established nationally-recognized brands based on consistent quality, customer-centered experience, and appealing design.
Developed business model that drove 5 year plan of continuing 20+% growth. (707% in six years, 132% in three years).
Managed development costs to ensure break even in 1 yr. Net EBITDA ranged 35–45%, with IRRs at 65%–145%.
Social media,
Community Building,
Social web strategy,
Strategic relationships,
Career / business coaching
(Professional Training & Coaching industry)
May 2008 — Present (6 months)
Training and seminars that provide immediate, actionable team-based wordshops tailored to corporate or organizational needs. Instructional models based in rock solid adult learning pedagogy and adult group behaviors. Fully facilliated, measured, and evaluated.
(Privately Held; 1-10 employees; Professional Training & Coaching industry)
March 2007 — Present (1 year 8 months)
I work with corporations, small businesses, and service professionals to focus their business and write irresistible offers.
Projects include coaching, events, social sites, blogs, services, and strategies to gain market visibility and share..
SOBCon, the Relationship Bloggers Networking Conference, was named in Mashable's Top Ten Events for Bloggers in it's first year.
(Privately Held; 1-10 employees; Program Development industry)
February 2007 — Present (1 year 9 months)
SOBCon is a unique conference and networking event. First held in May of 2007, it draws the most tightly networked business blogging community on the Internet. SOBCon is a single room, high-intensive focused learning, interactive conversation by the people who make their living on the web.
(Online Media industry)
2006 — Present (2 years)
Google: liz, liz strauss, successful blog
(Privately Held; Myself Only; Online Media industry)
October 2005 — Present (3 years 1 month)
Today, at Successful-Blog, Liz is a community builder, change agent, writer, and strategic planner with a focus on personal development. Her business writing is known for its clarity, originality, and a voice that develops a warm relationship with readers. She is also know for the warm sense of community at Succesful-Blog where visitors are only a stranger until their first comment and then they are friends and colleagues. The blog itself has achieved significant standing in its short life. Stop by and check out Open Mic Night on Tuesdays, 7PM Central. Google: liz, Liz Strauss, Successful Blog.