Lisa Young

Lisa Young

Search Marketing Strategist | SEO | SMO | SEM

Greater St. Louis Area

Current
Past
Education
  • Louisiana State University in Shreveport
  • Texas Christian University
Connections
290 connections
Industry
Marketing and Advertising
Websites

Lisa Young’s Summary

I build integrated search marketing solutions for agency clients. My SEO expertise makes me a "go-to" resource for RFPs, audits and new business pitches. I deliver insight into client pain points and potential business opportunities. I also relish training clients and staff about SEO best practices and the value of search.

I have over 12 years experience in search marketing and have the unique perspective of working as a consultant, in-house and agency search marketer. Professionally, I delight in finding synergies between organic search, paid search and social media.

I have experience executing organic search campaigns in many verticals including heavily-regulated industries such as pharmaceutical, finance and for-profit education.

Lisa Young’s Specialties:

search engine optimization, SEO, SEM, social media optimization, organic search, natural search, internet marketing, web analytics, audits, new business


Lisa Young’s Experience

  • Manager Organic Search

    Outrider

    (Public Company; 51-200 employees; Marketing and Advertising industry)

    April 2007Present (2 years 8 months)

    Provides organic search and social media strategies to Fortune 500 clients to produce tangible results. Over a decade of experience in the search industry. My toolbox includes search engine optimization (SEO), social media marketing (SMM), social media optimization (SMO) and paid search (PPC/SEM).

    Specific experience in the following industries: automotive, pharmaceutical, telecommunications, e-commerce, travel, cpg

  • Search Marketing Consultant

    SEO Gateway

    (Privately Held; 1-10 employees; Internet industry)

    April 1998May 2007 (9 years 2 months)

    Provided search engine marketing strategy and services for businesses in both B2B and B2C spaces. Offerings included organic Search Engine Optimization (SEO), paid Search Engine Marketing (SEM) campaigns, web analytics, PPC optimization, and link building.

  • Web Designer

    Softdisk

    (Privately Held; 11-50 employees; Computer Software industry)

    November 1996May 1998 (1 year 7 months)

    Web development for local businesses, in-house online marketing campaigns for software titles

  • Newspaper Copy Editor

    Gannett - Shreveport Times

    (Public Company; 5001-10,000 employees; Newspapers industry)

    January 1993October 1996 (3 years 10 months)

    copy editing, headline writing and page design.


Lisa Young’s Education

  • Louisiana State University in Shreveport

    Bachelor's Communication , Communication: Journalism , 19911993

  • Texas Christian University

    Communication: Journalism 19871989


Additional Information

Lisa Young’s Websites:

Lisa Young’s Interests:

Social media, reading, blogging, tech gadgets

Lisa Young’s Groups:

Social Media Club of St. Louis

  •    LinkedSEO
  •    Outrider
  •    LinkedWorking St. Louis
  •    Gateway Interactive Marketing Association
  •    Search Engine Professionals
  •    Social Media Club

Lisa Young’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • job inquiries
  • expertise requests
  • reference requests
  • getting back in touch

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