Lisa Young

Current

Manager Organic Search at Outrider

Past

Search Marketing Consultant at SEO Gateway
Web Designer at Softdisk
Newspaper Copy Editor at Gannett - Shreveport Times

see less...

Education

Louisiana State University in Shreveport
Texas Christian University

Recommended

11 people have recommended Lisa

Connections

290 connections

Industry

Marketing and Advertising

Websites

Lisa Young’s Summary

I build integrated search marketing solutions for agency clients. My SEO expertise makes me a "go-to" resource for RFPs, audits and new business pitches. I deliver insight into client pain points and potential business opportunities. I also relish training clients and staff about SEO best practices and the value of search.

I have over 12 years experience in search marketing and have the unique perspective of working as a consultant, in-house and agency search marketer. Professionally, I delight in finding synergies between organic search, paid search and social media.

I have experience executing organic search campaigns in many verticals including heavily-regulated industries such as pharmaceutical, finance and for-profit education.

Lisa Young’s Specialties:

search engine optimization, SEO, SEM, social media optimization, organic search, natural search, internet marketing, web analytics, audits, new business

Lisa Young’s Experience

Manager Organic Search

Outrider

(Public Company; 51-200 employees; Marketing and Advertising industry)

April 2007 — Present (2 years 8 months)

Provides organic search and social media strategies to Fortune 500 clients to produce tangible results. Over a decade of experience in the search industry. My toolbox includes search engine optimization (SEO), social media marketing (SMM), social media optimization (SMO) and paid search (PPC/SEM).

Specific experience in the following industries: automotive, pharmaceutical, telecommunications, e-commerce, travel, cpg
Search Marketing Consultant

SEO Gateway

(Privately Held; 1-10 employees; Internet industry)

April 1998 — May 2007 (9 years 2 months)

Provided search engine marketing strategy and services for businesses in both B2B and B2C spaces. Offerings included organic Search Engine Optimization (SEO), paid Search Engine Marketing (SEM) campaigns, web analytics, PPC optimization, and link building.
Web Designer

Softdisk

(Privately Held; 11-50 employees; Computer Software industry)

November 1996 — May 1998 (1 year 7 months)

Web development for local businesses, in-house online marketing campaigns for software titles
Newspaper Copy Editor

Gannett - Shreveport Times

(Public Company; 5001-10,000 employees; Newspapers industry)

January 1993 — October 1996 (3 years 10 months)

copy editing, headline writing and page design.

Lisa Young’s Education

Louisiana State University in Shreveport

Bachelor's Communication , Communication: Journalism , 1991 — 1993
Texas Christian University

Communication: Journalism 1987 — 1989