Lisa Morgan, CeM, J.D.

Current

• Founder and CEO at Strategic Rainmakers, LLC

Past

• Radio Show Host/Co-Host/Guest Host at wsRadio
• Senior Vice President and Principal Analyst at Online Market World
• Author, Journalist, Executive Advisor at www.lisamorgan.com

• Acting VP, Marketing at Technology Transfer Institute
• Acting VP, Corporate Development at IntegriSoft
• Editorial Director and Manager, Worldwide Advertising and Public Relations at Ziff-Davis (ZD) Events

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Education

• Monterey College of Law
• St. Mary's College of California

Recommended

24 people have recommended Lisa

Connections

465 connections

Industry

Management Consulting

Lisa Morgan, CeM, J.D.’s Summary

I provide management and marketing consulting services to leading and emerging corporations, vendors, service providers, agencies, event producers and industry associations. Over the past 19 years I have worked with numerous pre-venture, pre-IPO, private and public clients on short-term and long-term strategic projects occasionally serving as VP or SVP.

In addition to working with clients, I have contributed, often on a regular basis as a feature writer or columnist, to Software Development Times, Systems Management News, E-Commerce Business, The Washington Post, InternetWeek, Planet IT, Wireless Developer, Network World, InformationWeek, Internet World, and Mobility. I am the author of How to Expedite Your Career Through Publishing, (IntelliPress Publishing, 1999) and co-author of Implementing Internet Security (New Riders, 1995) and The Internet Security Handbook (IDG/Mecklermedia, 1995). Most recently, I was a key contributor and an editor of The E-Marketplace: Strategies for Succeeding in B2B E-Commerce published by McGraw-Hill.

Since 1994 I have also served as an industry speaker and/or awards judge at executive, literary, and high technology events or for associations in the U.S. and internationally. Past and present engagements include the Product Management Education Conference, Online Market World, the Professional eBay Sellers Alliance Spring Summit, Networld+Interop, Internet World, The Waterside Conference, Internet Alliance, Ishikawa Alliance, and the Software Information Industry Association Codie Awards and the Business.com "What Works for Business" awards.

My 14-year consulting practice has merged with Strategic Rainmakers, LLC. The expanded focus reflects relevant changes in our industry.

Lisa Morgan, CeM, J.D.’s Specialties:

Business development, business planning, strategic and competitive research; M&A strategy, marketing planning, marketing program execution, business/technical/marketing writing, podcasting, print and broadcast journalism, public speaking, and strategic event development.

Lisa Morgan, CeM, J.D.’s Experience

• Founder and CEO

  Strategic Rainmakers, LLC

  (Management Consulting industry)

  May 1994 — Present (15 years 7 months)

  Strategic Rainmakers provides management and marketing consulting services to technology-driven companies. The company is an expansion of an existing consulting practice owned and operated by Lisa Morgan since 1994.
  
  The firm works with companies of all sizes ranging from well funded pre-venture start-ups to multinational conglomerates including companies, vendors, service providers, associations, event producers, publications and media companies.
  
  The company offers four basic types of services:
  
  1. Management consulting and strategic research
  2. Marketing consulting, planning, and program development
  3. Corporate writing, print/web/broadcast journalism, and podcasts
  4. Professional coaching for up-and-coming executives
  
  Our clients are typically C- and V-level executives launching, repositioning, or growing their businesses.

• Radio Show Host/Co-Host/Guest Host

  wsRadio

  (Media Production industry)

  July 2005 — December 2008 (3 years 6 months)

  I've worked with wsRadio as a host, co-host and guest host of three different shows. I was the host of Innovation & Ingenuity, a talk show all about innovation and invention. I was also co-host of Online Market World Radio with my colleague RSS Ray from the Online Marketing with RSS Ray Show. I've also guest hosted the Online Marketing with RSS Ray Show.
  
  Truth: I'm addicted to radio. It's fun.

• Senior Vice President and Principal Analyst

  Online Market World

  (Internet industry)

  August 2006 — November 2008 (2 years 4 months)

  Online Market World was a sizeable ecommerce event.
  
  I was in charge of event content, new media products, and business development. I chaired the program, led the Content Committee, engaged speakers, partners, and exhibitors. I was also a one-woman media company who produced a radio show, podcasts, a newsletter and blogs.
  
  I have been writing about e-commerce, the Internet, software, and telecommunications as a journalist since 1994 and have also authored/co-authored four books that focus on Internet security, e-commerce, and writing for industry. I also serve as a strategic advisor to companies in the e-commerce and other technology firms and lend opinions to financial analysts, industry analysts, and the general media when queried as an expert on important issues.
  
  In addition I serve as an industry awards judge and have spoken at or chaired Internet and e-commerce events.

• Author, Journalist, Executive Advisor

  www.lisamorgan.com

  (Internet industry)

  May 1994 — November 2008 (14 years 7 months)

  This consulting business has been merged into Strategic Rainmakers, LLC.
  
  I continue to provide management, marketing, writing/journalism/broadcast, and professional development services to firms, agencies, and associations in the high technology industry. Over the past 19 years I have worked with numerous pre-venture, pre-IPO, private and public clients including Sun Microsystems, Commerce One, UUNET (MCI), Spirent Communications, The Horn Group, Pretty Good Privacy (Network Associates), Technology Transfer Institute, Taleo, Pilot Network Systems and The Chase Group.
  
  In addition to working with clients, I have authored more than 300 articles and authored or co-authored four books, all of which span business, technology, and legal issues. I have also been a speaker and/or awards judge at executive, literary and high technology events in the U.S. and Japan.

• Acting VP, Marketing

  Technology Transfer Institute

  (Events Services industry)

  June 1997 — August 1998 (1 year 3 months)

  Actually, I began consulting on a regular basis for this company in 1994 at a strategic level as a management and marketing consultant. I took on this particular role to help grow the "crown jewel" event and strengthen its level of industry influence which I helped achieve through several calculated programs. The goal was to increase the value of the property for the purpose of acquisition. The results exceeded expectations.

• Acting VP, Corporate Development

  IntegriSoft

  (Privately Held; 11-50 employees; Computer Software industry)

  April 1995 — October 1996 (1 year 7 months)

  Following a corporate analysis project I headed up business development, sales, and marketing at the CEO's request to prepare the company for and manage it through an acquisition and subsequent rebranding.

• Editorial Director and Manager, Worldwide Advertising and Public Relations

  Ziff-Davis (ZD) Events

  (Internet industry)

  September 1991 — May 1994 (2 years 9 months)

  I directed advertising, public relations and related business development for all events worldwide. My responsibilities included developing and managing editorial advisory boards, managing strategic partnerships with more than 30 trade and business magazines, and managing a $10 million advertising budget.

Lisa Morgan, CeM, J.D.’s Education

• Monterey College of Law

  J.D. ,

  I was the Editor-in-Chief of the law review.

  Activities and Societies:

  I was the first student to be appointed to the Monterey County Bar Association Executive Committee.

• St. Mary's College of California

  B.A. , Management

Additional Information

Lisa Morgan, CeM, J.D.’s Interests:

Business models, emerging technologies, marketing techniques, evolving IP and antitrust legal issues.

Lisa Morgan, CeM, J.D.’s Groups:

Monterey County Bar Association, Electronic Marketing Association (eMA) Professional Member

•    Web Analytics Association
•    eMarketing Association Network
•    ThoseinMedia
•    E-Commerce Network
•    Semantic Web
•    Digital Marketing
•    SiteSpect
•    Future Social Media
•    eM+C
•    women in ecommerce

Lisa Morgan, CeM, J.D.’s Honors:

Mentor and Judge
Stanford University New Venture Startup Course, 2008 - 2009

Judge
Business.com "What Works for Business Contest", 2008

Judge
Annual Software and Information Industry Association Codie Awards, 2003, 2007, 2008 and 2009

Executive Committee
Monterey County Bar Association, 2004 and 2005

Judge
Waterside Literary Conference Referenceware Excellence Awards, 2002

Editorial Advisory Board
Books24.x.com, 2001-2003

Judge
Networld+Interop Best of Show Awards, 2000 – 2001 (until discontinued)

Chairman
Internet Alliance Executive Conference, 1995, Nagoya and Tokyo

Lisa Morgan, CeM, J.D.’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• expertise requests
• business deals
• reference requests
• getting back in touch