Lisa Forsyth

director, msnbc.com

Greater Seattle Area

Current
  • Director Of Tactical Development at MSNBC.com
Past
Education
  • University of Florida
  • University of California, Riverside
Connections
65 connections
Industry
Online Media
Websites

Lisa Forsyth’s Summary

Proven success managing cross-functional development teams with PM, SDE, and SDET direct reports

Ability to perform analysis of business functions, develop detailed requirements documents, write functional and technical specifications, and manage multiple/concurrent projects to completion

8+ years experience applying front-end web design and development principles to produce large-scale professional web sites

4+ experience in application development including designing, developing, implementing, testing, and maintaining mission critical web applications in a deadline driven environment

Lisa Forsyth’s Specialties:

Cross-functional product development team management; aligning resource and portfolio management with business goals; designing and developing for the web with asp.net, xml/xslt, javascript, css, ajax, web services; progam management and project management;


Lisa Forsyth’s Experience

  • Director Of Tactical Development

    MSNBC.com

    (Public Company; 201-500 employees; Online Media industry)

    November 2004Present (4 years 9 months)

    Manage cross-functional development team. Set measurable goals and commitments that aligned with company, discipline, and team objectives for all directs. Prioritize project portfolio to ensure projects align with customer and business needs and resolve areas of disconnect. Build collaborative relationships with sponsors, stakeholders, and cross-department teams to facilitate delivery of projects. Balance resource needs and project costs in accordance with the budgetary requirements for the team.

    Develop multiple projects with ASP.net, XML, XSL, Javascript, HTML, and CSS. Translate functional requirements into technical design documents, conducted architecture and code reviews.

    Manage multiple/concurrent short term projects to completion including gathering requirements, writing feature specifications, managing scope and resolving issues throughout the development and test cycles, and guiding the delivery of the feature from test to the operations group for release.

  • Program Manager

    Drugstore.com

    (Public Company; Internet industry)

    March 2004September 2004 (7 months)

    Program Manager for drugstore.com’s Customer Care department. Observed customer service representatives, conducted requirements gathering, held risk management brainstorming sessions, wrote feature specifications and design specifications, created project plans, and designed mockups for next iteration of customer care tools. Analyzed existing business systems and documented workflows to identify inefficiencies in manual labor requirements. Documented site changes and business processes, analyzed their impact on customer care, and led meetings to prepare customer care for any customer facing web changes.
    Also took on role of business/gap analyst when the company acquired International Vision Direct. Analyzed and documented IVD’s business processes and technical infrastructure. Worked with third party to build bridge between customer care systems. Assisted in the conceptualization and implementation of an XML and ASP based messaging process to synchronize back ends.

  • Software Engineer

    Ignition Mortgage Technology Solutions

    (Privately Held; Internet industry)

    October 1999January 2004 (4 years 4 months)

    Developed business-to-business applications for the mortgage industry, including ASP, DHTML, and XML/XSL driven web user interfaces, Visual Basic/Active X desktop user interfaces, server side COM and ADO with Oracle, SQL Server, and XML powered back ends.
    Responsible for corporate intranet and multiple public web sites. Managed scope, gathered requirements, set milestones and assigned tasks. Collaborated with Human Resources, Accounting, Development, Legal, and Operations groups. Gathered, edited, and determined best presentation for content.
    Developed a Cascading Style Sheet (CSS), Active Server Pages (ASP), and XML based dynamic Private Labeling template implemented across multiple products and used by high profile mortgage clients such as Citibank, Chase Manhattan, Freddie Mac, Bank of America, H&R Block, etc.

  • Webmaster

    PACCAR Automotive, Inc.

    (Public Company; 1001-5000 employees; Retail industry)

    19981999 (1 year)

    Webmaster for multiple retail websites. Responsible for graphics & design, UI, gathering requirements, working with 3rd party vendors, writing copy, creating online roadmap and more. Developed code and worked with contract company to implement a pilot ecommerce (online shopping) project.

  • Designer

    PIMCO

    (Public Company; 1001-5000 employees; Financial Services industry)

    19971998 (1 year)

    Design, graphics, publishing and more for Pacific Investment Management Company, LLC (PIMCO)


Lisa Forsyth’s Education

  • University of Florida

    MA , English, Film Studies , 19941996

  • University of California, Riverside

    BA , English, Visual Culture , 19891994


Additional Information

Lisa Forsyth’s Websites:

Lisa Forsyth’s Interests:

leadership, personal development, new technologies, programming


Public profile powered by: LinkedIn

Create a public profile: Sign In or Join Now

View Lisa Forsyth’s full profile:

  • See who you and Lisa Forsyth know in common
  • Get introduced to Lisa Forsyth
  • Contact Lisa Forsyth directly

View Full Profile