Lisa Bowen

Current

Google Adwords Professional / Adwords Qualified Individual at Prospects To Go LLC
Managing Director at Prospects To Go LLC
Media Buyer, List Broker and Training Director at Prospects To Go LLC

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Education

University of California at Davis

Recommended

5 people have recommended Lisa

Connections

292 connections

Industry

Marketing and Advertising

Websites

Lisa Bowen’s Summary

I help companies and agencies plan and place media orders for all their sales and marketing lead-generation campaigns. My company, Prospects To Go LLC, is your one-stop source for:

-direct-mail and telemarketing lists
-e-mail list blasts and e-newsletter sponsorships
-web banners and all other online advertising
-paid search, vertical search, local search
-social-media strategy
-print ads
-outdoor billboards

My goal is to enable our clients to seamlessly integrate multiple media as needed, with one phone call. Just like the successful gold prospectors of old who utilized every means possible to uncover their precious nuggets, Prospects To Go can help you reach your core audience via all channels.

I also offer training e-seminars on List Buying, Database Building and Prospecting, with topics such as:

-How to find more names at key accounts from business social-networking sites
-Marketing to a new industry vertical: How to develop a prospect list from scratch
-Choosing a Sales Lead Database: How to evaluate the expanding choices. Is there a difference between InfoUSA and Dun & Bradstreet?
-Your First/Next 100 Leads

Lisa Bowen’s Specialties:

Everything prospecting. Lead-generation media, from postal direct-marketing lists to Search advertising. Over almost 14 years, I've worked on business and consumer marketing campaigns.

I also help sales department select the best online lead databases and learn how to use them.

Lisa Bowen’s Experience

Google Adwords Professional / Adwords Qualified Individual

Prospects To Go LLC

(Privately Held; Marketing and Advertising industry)

May 2009 — Present (3 months)

Set up and manage search-engine marketing/pay-per-click campaigns for business-to-business clients.
Managing Director

Prospects To Go LLC

(Privately Held; Marketing and Advertising industry)

January 2003 — Present (6 years 7 months)
Media Buyer, List Broker and Training Director

Prospects To Go LLC

(Privately Held; Marketing and Advertising industry)

January 1996 — Present (13 years 7 months)

Founder, owner, senior media analyst.
Started Prospects To Go in 1996 as a direct-marketing list brokerage. Shepherded the company to become a full-service media agency in 2003 in response to shifting media consumption patterns and the needs of our clients.
Client list includes:
Kaiser Permanente
Apple Computer
Adobe
UC Berkeley Extension
Verisign
SAP/Business Objects
Intuit