
Copywriter, Transcreator, Marketing Communicator who has helped B2B companies effectivise their message for 20+ years.
Estonia

Copywriter, Transcreator, Marketing Communicator who has helped B2B companies effectivise their message for 20+ years.
Estonia
6 more...
After getting my translator's degree, my first job was with a carpet manufacturer looking to increase business to continental Europe. In two years, their exports went from 15 to 38 per cent of turnover.
Looking for bigger challenges, I moved to sales with Finnair, the Finnish national airline, working with travel agencies and large customer accounts.
One day in 1985, I received a phone call from Anderson & Lembke, the then top b-to-b advertising agency in Finland, also called "the university of copywriters". That's how I got into marketing communication.
In 1996 I was ready to start on my own. And here I am now.
Communication Planning & Management
I have held several managerial positions being responsible for strategic and tactical planning of Integrated Marketing Communications to maximise the yield of clients' communication investments. Costing, scheduling and sourcing of projects have also been part of my work.
Copywriting & Editing
I have wide experience in writing online and offline copy for industrial companies, particularly in the engineering, pulp & paper, electronics and information technology industries, as well as all types of export.
I have also acted as editor for a number of publications, such as brochures, customer magazines, internal marketing and training materials, websites.
Transcreation
I have transcreated thousands of texts: advertising campaigns, manuals, communication strategies, TV, video and multivision scripts, presentation materials, magazine articles, annual reports, share issue materials, web content.
I've also transcreated fiction: novels by Sidney Sheldon, Ken Follett, Agatha Christie, Andrew Klavan, Alistair McLean, John Grisham and Danielle Steel from English into Finnish.
Company website: http://www.linkama.com/
Blog - The Marketing Communicator: http://linkama.wordpress.com/
Business-to-business copywriting and marketing communications consultation in Finnish and English.
Transcreation:
Finnish, Swedish and Estonian to English
Finnish, Swedish, Estonian and English to Finnish
Languages:
- Finnish (native language)
- English (second language)
- Estonian (fluent)
- Swedish (fluent)
- German (getting by)
- French (tourist level)