Leslie Courchesne

Leslie Courchesne

Director, Marketing and Communications at University of the Fraser Valley

Location
Vancouver, Canada Area
Industry
Higher Education

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Leslie Courchesne's Overview

Current
Past
Education
  • Heriot-Watt University
  • Simon Fraser University
Recommendations

11 people have recommended Leslie

Connections

275 connections

Websites

Leslie Courchesne's Summary

Specialties

strategic marketing, public relations and communications

Leslie Courchesne's Experience

Director, Marketing and Communications

University of the Fraser Valley

Educational Institution; 1001-5000 employees; Higher Education industry

January 2011Present (2 years 5 months)

I lead the Marketing and Communications department responsible for media relations, student recruitment, web development, special events, advertising, publications and internal communications. The University of the Fraser Valley is a public post-secondary institution offering 100 programs spanning master's and bachelor's degrees, diplomas, certificates, apprenticeship and trades training, and continuing studies. UFV serves 16,000 students at locations in Abbotsford, Chilliwack, Mission, Hope and Agassiz, British Columbia, as well as Chandigarh, India, and consistently ranks among the top in universities in the country in the Globe and Mail's Canadian University Report.

Manager, Customer Accounts, Marketing and Communications Dept.

British Columbia Institute of Technology (BCIT)

Educational Institution; 1001-5000 employees; Higher Education industry

January 2005January 2011 (6 years 1 month)

Reporting to the director of marketing, I managed a team responsible for the planning, execution and measurement of marketing and communications initiatives. BCIT is one of British Columbia’s largest public post-secondary institutions with five campuses and 48,000 (full-time and part-time) students enrolled annually. BCIT offers practical career credentials in Applied Sciences, Business, Media, Information Technology, Engineering, Health, Aerospace, Marine, and Trades.

Educational Institution; 1001-5000 employees; Higher Education industry

May 2004January 2005 (9 months)

Communications Officer/Issues Manager/Assistant Director

Government of British Columbia

Government Agency; 10,001+ employees; Government Administration industry

January 1994May 2004 (10 years 5 months)

Leslie Courchesne's Education

Heriot-Watt University

MSc., Marketing

2013

Simon Fraser University

BA, Communication

1995

Leslie Courchesne's Courses

  • Independent Coursework

    • Information Officer, Emergency Management (EM186, JIBC)

Leslie Courchesne's Additional Information

Websites:
Interests:

parenting, sustainability, half marathons, sports

Groups and Associations:

International Association of Business Communicators (IABC), BC Chapter, American Marketing Association (BCAMA), Canadian Council for Advancement of Education (CCAE)

Honors and Awards:

CASE VIII Silver, Websites, Creative Uses of Technology and Social Media (team), 2012, for Get2KnowUFV interactive video

CCAE Gold, Best E-Innovation in Institutional Advancement (team), 2010, for BCIT's 3 Blog Nights

UCDA Silver, Entire Website Category (team), 2009, for BCIT's whatwouldyouchange.ca microsite

BCIT Employee Excellence Award, Team Effort Category, 2009, for BCIT's 3 Blog Nights

Bronze Quill Award, IABC-BC Chapter, 2007, for BCIT's Part-time Studies marketing

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