
Social media conversational marketing for the home industries. I twitter as @tkpleslie
Greater Minneapolis-St. Paul Area

Social media conversational marketing for the home industries. I twitter as @tkpleslie
Greater Minneapolis-St. Paul Area
I am the founder and owner of The Kaleidoscope Partnership and have a core competency in the home industries vertical.
My business partners with furniture retailers, manufacturers and suppliers to develop social media conversational marketing strategies.
We work to engage potential customers in direct conversations using the appropriate social media platforms to create trust and loyalty which, in turn, yields sales and develops sustainable brand awareness and value.
I have been in the home furnishings industry for over 26 years and have worked extensively with all industry stakeholders: furniture consumers, retail furniture sales teams, retail furniture store owners, furniture manufacturers, and suppliers to the home furnishings industry.
This deep experience in the furniture industry combined with my knowledge of the internet and social media is the key to being able to deliver exceptional value to my clients.
I founded my company, The Kaleidoscope Partnership seven years ago and have since worked to increase the revenue of over 40 retailers,manufacturers and or suppliers across North America.
My single goal is to help the furniture and other home related industries realize:
By utilizing social media conversational marketing, long term marketing expenses can be reduced permanently. Those expenses that ARE necessary can be redirected towards having conversations DIRECTLY with consumers who are interested in buying your product.
The reduction in long term marketing expense can be used to save jobs and/or re-invest in other aspects of your business to increase your sales.
Social media marketing, branding through social media conversations, web 2.0 technology, interactive marketing, internet marketing thought leadership, sales training, interior design, writing and speaking on behalf of the home furnishings industry.
(Sole Proprietorship; Furniture industry)
July 2002 — Present (7 years 5 months)
We provide social media conversational marketing strategies for clients in the home industries in order to connect them directly with the consumers and/or businesses who are interested in buying their products and/or helping to spread awareness of their brand.
1976 — 1978
WITHIT-Women In The Home Industries Today- VP of National Membership on the Board of Directors,
Help1Up- organization that donates furniture to needy families through furniture banks-on national retail advisory board,
NHFA-National Home Furnishings Assoc.- supplier member,
MIMA- Minnesota Interactive Marketing Association
Sustainable Furniture Council-Corporate Member
Speaker at 2006 Furniture Today Leadership Conference
Keynote speaker at 2007 Furniture Marketing Group meeting in Scottsdale, AZ
Featured speaker at 2008 All-Industry Conference in the Bahamas
Named WITHIT Ambassador in 2008
Will be two session speaker for WHFA Convention in Maui, Hawaii in May, 2009.