Leonardo Rodriguez

Current

• General Manager Venezuela at Microjuris.com

Past

• Chief Operating Officer at WIKOT Interactive Agency
• Principal Member of the Board of Directors at Cámara Venezolana de Comercio Electrónico (Cavecom-e)
• Commercial Director/Local Head at Terra Networks Venezuela

• Senior Account Manager at Collective Mind
• Business Manager at Starmedia Networks
• Tech Sales Specialist at Grupo Editorial Producto

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Education

• Universidad Metropolitana
• University of Cambridge

Recommended

14 people have recommended Leonardo

Connections

312 connections

Industry

Online Media

Leonardo Rodriguez’s Summary

Skilled, broad visioned Manager, Business Developer,Seasoned Sales Experience, Innovation intensive and with hard experience in Internet companies, media and advertising. Passinate for eMarketing and Social Media

Leonardo Rodriguez’s Specialties:

Strategic Planning, Marketing, Strategic Partnerships/Alliances, Business Development, Advertising/Media, Corporate Sales,

Leonardo Rodriguez’s Experience

• General Manager Venezuela

  Microjuris.com

  (Privately Held; Internet industry)

  March 2008 — Present (1 year 9 months)

  As General Manager, I developed an aggressive business development plan, restructured salary structure to make it more competitive, implemented, results-oriented variable payment and evaluation systems. Also designed and launched new products for new market niches and conducted a full process documentation process across all departments.
  
  Full responsability for P&L, and regional projects to reinvest profits locally and generate savings for other country subsidiaries, due to legal currency exchange government constraints.
  
  The company is fully compliant with the more than 30 labor-related laws enforced in Venezuela.

• Chief Operating Officer

  WIKOT Interactive Agency

  (Privately Held; 11-50 employees; Internet industry)

  August 2006 — July 2007 (1 year )

  Responsible for structuring the organization, financial restructuring and commercial development.

• Principal Member of the Board of Directors

  Cámara Venezolana de Comercio Electrónico (Cavecom-e)

  (Non-Profit; 1-10 employees; Internet industry)

  April 2005 — April 2007 (2 years 1 month)

  Non-profit Professional Association that groups all players in the Internet Industry in Venezuela, developing legal, educational, standarization, best practices and business development initiatives to foster the growth and professionalization of the Industry.
  My role as Member of the Board was to participate directly in the definition of policies and action plan for the Chamber. I led the Interactive Media Comitte and participated in many events in representation of the Internet Industry.

• Commercial Director/Local Head

  Terra Networks Venezuela

  (Privately Held; TRLY; Internet industry)

  July 2002 — July 2005 (3 years 1 month)

  Responsible for local operation/performance. Online Advertising sales, new strategic alliances development, new business unit development to sell platform and ASP services. Strategic Planning.

• Senior Account Manager

  Collective Mind

  (Internet industry)

  August 2000 — February 2002 (1 year 7 months)

  Development of product portfolio, business proposals, costumer portfolio, Strategic alliances. Built sales team, costumer base, managed big costumers.

• Business Manager

  Starmedia Networks

  (Privately Held; Internet industry)

  June 1999 — July 2000 (1 year 2 months)

  Developed client portfolio, sales presentations/proposals, marketing strategies, business development, direct sales, corporate account management

• Tech Sales Specialist

  Grupo Editorial Producto

  (Privately Held; 11-50 employees; Publishing industry)

  May 1997 — May 1999 (2 years 1 month)

  Introduced and stablished PC World magazine in the Venezuelan IT Industry market. Responsible for advertising sales, complete sales strategy/market development for the magazine. Website commercial development and sales

Leonardo Rodriguez’s Education

• Universidad Metropolitana

  Engineer , Systems Engenieering , March 1988 — July 1994

  Activities and Societies:

  AIESEC Venezuela

• University of Cambridge

  First Certificate in English , English as a second Language , 1987 — 1987

Additional Information

Leonardo Rodriguez’s Interests:

Social Media, eMarketing, On Line Advertising, eBusiness, eMedia, eCRM, Golf, F1, Starwars, Tom Clancy, Cats.

Leonardo Rodriguez’s Groups:

AIESEC Alumnni, Venezuelan e-Commerce Chamber, Cámara Venezolana de Comercio Electrónico. (Cavecom-e), Internet Society, AIESEC VENEZUELA

•    AIESECAlumni
•    eMarketing Association Network
•    The Online Advertising Sales Manager eXpert Group
•    Marketing Online
•    Social Media Marketing Group
•    Marketing en Redes Sociales
•    Consumer Behavior
•    Social Media en Español

Leonardo Rodriguez’s Honors:

International Speaker in eMarketing (invited by the US Embassy to lecture in Bolivia in 2008)
Founder Venezuelan eCommerce Chamber www.cavecom-e.org.ve
Jury for National Advertisers Association Awards in Venezuela, Web advertising category.(2003, 2004, 2005, 2007)
Member of the Board of Directors at Cavecom-e (2005-2007)
Global Member of the Internet Society

Leonardo Rodriguez’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch