Larry Ellis

Current

• Manager of Business Development at Return Path

Past

• Business & Sales Development (Later Purchased by Ariba) at Determine
• Product Marketing Evangelist & Sales Development at Agile Software (Later purchased by Oracle)
• Channel Business Marketing Manager, & Program Manager at Foxconn

• Sales Manager, Global Strategic Accounts at FCI
• Sr. Sales Executive, National Account Executive at Thomas and Betts

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Recommended

23 people have recommended Larry

Connections

500+ connections

Industry

Computer & Network Security

Larry Ellis’s Summary

I am an accomplished market and sales development professional with deep domain knowledge of the internet marketplace. A self starting, strategic thinker who is adept at quickly translating product features into revenue generating value propositions in dynamic selling environments. I enjoy team building and the creation of top performing brands thru careful listening to motivations so I can provide real meaningful compelling solutions. I work well in complex environments resolving business and cross cultural barriers, understanding the importance of creating relationships that result in an environment of trust, and friendship which allows everyone to succeed.

Larry Ellis’s Experience

• Manager of Business Development

  Return Path

  (Privately Held; 51-200 employees; Internet industry)

  July 2003 — Present (6 years 5 months)

  Business development for partners including Antispam, Security, and ISPs.
  
  Prior positions with Habeas (acquired by Return Path) included direct sales to direct senders, and email service provider channel development.
  
  Was the longest tenured employee with Habeas.
  
  • Provided executive segmentation and strategic analysis for new product solutions and markets.
  • Built a partner network of security solution providers, receivers, and application service providers using the habeas solution thru cold calling, and networking.
  • Produced and executed partner term sheets and contracts.
  • Closed contracts with Strategic Asian and German Partners, as well as various Data, MTA, and Security partners
  • Met quota in an early stage environment, continuing to innovate both the solution and messaging to adapt to market and partner needs.

• Business & Sales Development (Later Purchased by Ariba)

  Determine

  (Marketing and Advertising industry)

  2002 — 2003 (1 year )

  Early stage startup; on demand (web based) contract management solution used to manage and track contract liabilities and benefits across the extended enterprise.
  
  • From a “cold start” built metrics and pipeline of qualified Financial C Level Executive Leads thru cold calling, campaign follow up, inbound calls, and networking.
  • Rapid evolution of strategic value proposition and messaging fitting corporate name change and repositioning.
  • Led CRM implementation merging new contact information with historical data as well as appending of over 10,000 Fortune 2000 executive email addresses.
  • Developed html and traditional print material for campaigns as well as associated metrics.
  • Managed lead generation associate.

• Product Marketing Evangelist & Sales Development

  Agile Software (Later purchased by Oracle)

  (Public Company; 501-1000 employees; Computer Software industry)

  1999 — 2001 (2 years )

  • Created competitive SWOT, product feature, market ecosystem maps, gap analysis positioning presentations for the sales team.
  • Team member developing Marketing Requirements Documents (MRDs) for multi-site supply chain environments, and data normalization import functionality required for global enterprises.
  • Wrote white paper on SSL architecture to answer client concerns about protecting intellectual property across extended supply chains.
  • Increased marketing communications reach by 600%+ to clients as well as increasing internal adoption of CRM system by 400%+.
  • Created a portfolio of strategic market and territory roadmaps for optimal market attack routes for the fastest and highest rates of return.
  • Created detailed strategic account sales plans for large complex selling environments; resulting in engagements and deeper implementations within Cisco, Intel, Flextronics, Solectron.
  • Resolved major account client issues, building strong reference able accounts.

• Channel Business Marketing Manager, & Program Manager

  Foxconn

  (Public Company; 10,001 or more employees; Computer Hardware industry)

  1996 — 1999 (3 years )

  Taiwanese company, now the largest electronics contract manufacturer in the world. Customers include Apple, Cisco, Dell, HP, Motorola, Nokia, Sony and others.
  
  • Planned, budgeted, forecasted, and managed from the ground up, a channel business of $7 Million in sales that netted a 23% net profit after 12 months.
  • Developed, designed, and launched a web customer catalog and partner pricing management system.
  • Launched a network of independent sales agents and distribution channel partners.
  • Contract Manufacturing Program Manager for “design to ramp” for a high volume color print server.

• Sales Manager, Global Strategic Accounts

  FCI

  (Privately Held; 10,001 or more employees; Electrical/Electronic Manufacturing industry)

  1993 — 1996 (3 years )

  French company, working in an office from home.
  
  • Managed global sales teams for Solectron and Apple Computer totaling $20M in revenue.
  • Managed sales and customized product engineering support, global pricing, customer service, transit and duty uplifts for hundreds of products.
  • Created intranet for global contract coordination, and supply chain demand management resulting in service improvement and 20% increase in sales.

• Sr. Sales Executive, National Account Executive

  Thomas and Betts

  (Public Company; 10,001 or more employees; TNB; Electrical/Electronic Manufacturing industry)

  1984 — 1993 (9 years )

  • Responsible for growing sales to Digital Equipment Corporation by 600% over 3 years.
  • Channel sales manager in various territories in the southwest.