Consumer Communications Executive
San Francisco Bay Area
- Current
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- Partner, VP of Interactive and Experiential Marketing at Moderne Promotions Inc/TheSLAgency
- President and Founder at Rowan Web Publishing (Sole Proprietorship)
- Past
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- Vice President of Marketing at Secure Personal Care Products, LLC
- Business Development at iCrossing
- Account Executive at Ad Maiora S.p.A.
- Education
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- University of California, Santa Cruz
- Apicius Culinary Institute of Florence
- Recommended
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2 people have recommended Leigh - Connections
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181
connections
- Industry
- Online Media
- Websites
Leigh Rowan’s Summary
For years, I've aimed to grow partner's business through intelligent and effective online marketing solutions. I've had excellent success with launching e-commerce companies, optimizing websites for Google and Yahoo, and managing brand presences online and offline.
As of 2008, I am proud to say my partners and I at Moderne Promotions, Inc., are able to offer a full suite of online, offline and virtual world marketing programs to ensure that all brand marketing goals are met. From street teams and multicultural marketing initiatives to virtual world marketing to viral microsites and optimized online press releases, we have the tools, personnel and capabilities to grow your business across all platforms.
Leigh Rowan’s Specialties:
Real World marketing programs, Consumer communications programs and consumer targeting, Virtual World/Second Life marketing and advertising, Search Engine Optimization (SEO), Search Engine Marketing (SEM), Keyword Advertising (Pay-per-click/call ads), Website Design, User experience optimization, link building, Search Copywriting, multilingual (Spanish/Italian) and multicultural marketing
Leigh Rowan’s Experience
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Partner, VP of Interactive and Experiential Marketing
Moderne Promotions Inc/TheSLAgency
(Privately Held; 11-50 employees; Marketing and Advertising industry)
October 2006 — Present (1 year 10 months)
Moderne Promotions, Inc. has been creating effective brand promotions for over 20 years. In 2006, MP launched 'TheSLAgency,' a real world marketing agency dedicated to producing effective brand engagements in the virtual world of Second Life.
Our client list includes McDonald's, Nestle, The World Bank, Microsoft, Unilever and many more. -
President and Founder
Rowan Web Publishing (Sole Proprietorship)
(Sole Proprietorship; Online Media industry)
April 1996 — Present (12 years 4 months)
Web production company servicing small to medium sized businesses in the San Diego area. Website and digital presence production, online marketing, online-to-offline customer tracking, partnership building and cross-promotion services.
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Vice President of Marketing
Secure Personal Care Products, LLC
(Privately Held; 1-10 employees; Health, Wellness and Fitness industry)
September 2005 — February 2008 (2 years 6 months)
Representing the SECURE brand, SecurePersonalCare.com is a leading resource for information about Incontinence and offers high quality Adult Diapers, fitted briefs, and much more. As VP of Marketing, my goal was to leverage a well-designed site and high quality product line to ensure they reach the largest audience possible.
After successfully launching the e-commerce website in 2006, I grew the customer base to over 6,000 active customers in 2 years. -
Business Development
iCrossing
(Privately Held; 201-500 employees; Online Media industry)
January 2006 — June 2006 (6 months)
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Account Executive
Ad Maiora S.p.A.
(Public Company; Online Media industry)
March 2005 — December 2005 (10 months)
Ad Maiora is an Italian-based Search Engine Marketing (SEM) firm. International brand building, lead generation, public relations, and targeted online marketing strategy.
Leigh Rowan’s Education
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University of California, Santa Cruz
BA with Honors, Italian Studies, 2000 — 2004
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Apicius Culinary Institute of Florence
Proficiency in Italian Regional Cuisine and Wine 2003 — 2003
Additional Information
Leigh Rowan’s Websites:
Leigh Rowan’s Interests:
culinary arts, Italian, sportfishing, emerging media, music, flyfishing, camping, global travel, politics, Burning Man, organic food, non-profit work
Leigh Rowan’s Groups:
San Francisco Bay Area Interactive Group (SF BIG), UC Santa Cruz Alumni, Dante Alighieri Society of Santa Cruz, SlowFood USA, TED@Aspen 2008 Attendee
Leigh Rowan’s Honors:
Rancho Bernardo Youth Hall of Fame (2000)
Leigh Rowan’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
