Interactive Marketing Strategist
Greater New York City Area
Interactive Marketing Strategist
Greater New York City Area
I'm a senior level interactive marketing strategist with experience at global agencies such as Ogilvy Interactive and Young & Rubicam Brands. Former clients include Microsoft, Ford Motor Company, MTV, Coca-Cola, L'Oreal and Condé Nast.
In 1999 I founded Jinx Multimedia, where I created interactive campaigns and web applications for clients such as Victoria's Secret, Kinko's, IBM, and Schering-Plough. In 2003 I co-founded Gotham Girls Roller Derby, which draws over 1,000 people every month, and has been covered in the New York Times, Wall Street Journal, and on CNN.
I am the author of Invisible Frontier: Exploring the Tunnels, Ruins, and Rooftops of Hidden New York (Random House, 2003). The book received favorable mention in New York Magazine, The New York Times, Entertainment Weekly, Details, The Boston Globe, Publisher’s Weekly and on the NBC and FOX television networks.
I have a bachelor's degree from the University of Texas and an MBA from NYU's Stern School of Business.
digital marketing, entrepreneurship, business strategy
(Privately Held; 1-10 employees; Marketing and Advertising industry)
June 2008 — Present (3 months)
(Privately Held; 11-50 employees; Internet industry)
October 2006 — June 2008 (1 year 9 months)
(Public Company; Marketing and Advertising industry)
November 2004 — October 2006 (2 years)
(Marketing and Advertising industry)
August 1999 — November 2004 (5 years 4 months)
(Public Company; 1001-5000 employees; WPP; Marketing and Advertising industry)
August 1997 — August 1999 (2 years 1 month)
MBA, Marketing, Entrepreneurship & Innovation, 2005 — 2008
B.S., Radio-Television-Film, 1989 — 1993
entrepreneurship, business strategy, ice hockey, surfing, technology, history, music