Lee Hunter

Current

• Product Marketing Manager, Head of Advertiser Acquisition Marketing, UK and Ireland at Google

Past

• Assistant Vice President of European Marketing, Global Banking division at Deutsche Bank
• Business Development Manager at AMP
• Marketing Manager at PIVoD Technologies

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Education

• Securities Institute of Australia
• The University of Western Australia - Graduate Business School
• The University of Western Australia

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Connections

113 connections

Industry

Internet

Lee Hunter’s Summary

Highly creative and dynamic marketer with a background in developing impactful cross-media strategies. I blend creative and analytical skills together to deliver everything from huge global initiatives to niche local campaigns.

Lee Hunter’s Specialties:

- All things online: online advertising, search marketing, branding, communications
- Strategic marketing: market analysis/planning, value proposition development
- Operational marketing: awareness & lead generation campaigns, integrated marcomms (online, direct, events), PR
- Project development: Ideas generation, project management, campaign delivery
- Media trained: Spoken to various media outlets including print, radio and television

Lee Hunter’s Experience

• Product Marketing Manager, Head of Advertiser Acquisition Marketing, UK and Ireland

  Google

  (Public Company; GOOG; Internet industry)

  March 2007 — Present (2 years 9 months)

  - Running Google AdWords advertiser acquisition for the UK and Ireland where we consistently exceed targets in Europe's largest market.
  - Created the Google Online Marketing Challenge (www.google.com/onlinechallenge) - The world's largest in-class tertiary academic event

• Assistant Vice President of European Marketing, Global Banking division

  Deutsche Bank

  (Public Company; DB; Banking industry)

  March 2005 — March 2007 (2 years 1 month)

  Responsibilities:
  - Providing marketing and communications planning and production capability for Global Banking in Europe
  - Management of the pan-European marketing budget in excess of €6 million
  Achievements:
  - Implemented new brand campaign across Global Banking
  - Redevelopment of the Global Banking Internet site (traffic increase of 75%)
  - Created highly successful cross-selling campaign between Deutsche Bank businesses (profitability estimates in excess of €1million)
  - Presented at international marketing conferences

• Business Development Manager

  AMP

  (Public Company; AMP; Financial Services industry)

  April 2003 — March 2005 (2 years )

  Responsibilities:
  - Marketing and business development for IFAs, high-net worth clients, institutional clients and general retail funds
  - Management of a team of 27 financial advisers and consultancy to another 70+ IFAs
  Achievements:
  - Marketing strategies helped deliver an average increase in business by 54% across managed advisers
  - Youngest ever appointment to this role nationally
  - Rated above expectations for all key performance indicators

• Marketing Manager

  PIVoD Technologies

  (Privately Held; Computer Software industry)

  March 2000 — March 2003 (3 years 1 month)

  Responsibilities:
  - Management of all marketing activity both nationally and internationally
  - Product development and creation of all associated marketing materials
  Achievements:
  - Marketing significantly assisted expansion from small single project, single product company to a multi-product organization with an international presence

Lee Hunter’s Education

• Securities Institute of Australia

  Diploma , Financial Services , 2003 — 2004

  - Diploma of Financial Services
  - Graduate Certificate in Applied Finance and Investments

• The University of Western Australia - Graduate Business School

  Masters , Marketing , 2000 — 2002

  - Specialising in eMarketing
  - Partial scholarship attained

• The University of Western Australia

  Bachelors Degree , Psychology , 1994 — 1997

  - Partial Honours

Additional Information

Lee Hunter’s Interests:

- I'm a singer-songwriter - I've released several CDs and toured Australia many times. I've also won a national songwriting award in Australia. I continue to do it as a hobby; www.leehuntermusic.com (solo work in '06 and '07) and www.myspace.com/thesunsetfear (current) - I'm writing a comedic movie script (I did a screenwriting course at London Film School) - I'm a keen runner - I recently ran the Budapest 30km and Tromso (Norway) half-marathon - When I find time, I'm researching a book on creativity

Lee Hunter’s Honors:

- Overall winner in the 2008 European Google marketing awards
- Selected to join the 2009 Google leadership course. Only 25 European Googlers selected annually.

Lee Hunter’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• job inquiries
• getting back in touch