Laurie Pehar Borsh

Laurie Pehar Borsh

Personal Traditional and New Media Publicity Producer, Manager, Representative and Coach/Consultant

Greater Los Angeles Area

Current
Past
  • Principle at Behind the Scenes Unltd. and Fit Basics (Sole Proprietorship)
  • Promotions and Member Activites/Development Director at The Sports Club Company
  • Server at Carlos Murphy's
Education
  • San Diego State University-California State University
  • Glendale College
Connections
276 connections
Industry
Public Relations and Communications
Websites

Laurie Pehar Borsh’s Summary

As a personal publicist and representative, I produce and manage personal brands and publicity campaigns for professionals who are looking for opportunity placement and for those who are looking to achieve consistent professional exposure (personal publicity) for expansion or movement purposes in the markets on an ongoing/long term basis.

www.corpshorts.com/lauriepehar.htm or www.personalprproductions.com for information.

Maintaining a well written, well placed and consistent Personal Brand is so important to have in place these days in to achieve greater visibility in the markets and to be and stay competitive in a challenging business environment.

However, most professionals (even the most successful executives in business today) just do not have the time, ability or desire to “self produce” and literally manage a personal publicity campaign (and it does not matter how easy the tools are to use).

My service model is a cost effective outsource personal publicity/advertising production and management solution for busy professionals (LinkedIn or not).

Laurie Pehar Borsh’s Specialties:

PERSONAL PUBLICITY VIA TRADITIONAL AND WEB 2.0 PRODUCTION STRATEGY TO INCLUDE ONGOING MAINTENANCE AND MANAGEMENT, PERSONAL REPRESENTATION FOR PLACEMENT AND PRESS (CORPORATE AND STARTUP TALENT MATCHING AND BUSINESS DEVELOPMENT), PRESS/MEDIA AND DIRECT PERSONAL PROMOTIONAL CAMPAIGNS; PERSONAL PROFESSIONAL BRANDING/WRITING; MARKETING, PR, ADVERTISING.


Laurie Pehar Borsh’s Experience

  • Personal Brand Producer, Publicist/Promoter

    Personal PR Productions by Laurie Pehar Borsh

    (Privately Held; Public Relations and Communications industry)

    January 2000Present (9 years 11 months)

    As a brand producer, promoter and personal publicist, I manage and represent exceptional executives, professionals and businesses looking for greater visibility on the Web via smart social media production and management along with traditional PR/Marketing campaigns and personal representation. Services include Executive Website Portfolio (online Press/Media Kit), Online Brand Production (copywriting, video production, etc), Web 2.0 Management (online networking, social media, seo), Traditional Press/Media and Direct Personal Marketing Campaigns with "Personal Talent Agent" Management, Representation and Liaison to create an edge with current business development practices. My team and I work for our clients to reach a end or long term result.

  • Principle

    Clemens Wood Borsh

    (Marketing and Advertising industry)

    2000Present (9 years )

    We offer our publisher clients over 35 years of advertising sales experience and success in the consumer and trade publication industry along with a unique PR and promotional flair and attitude to help create excitement and added advertiser and reader interest and buzz. If you're looking for additional print and online revenue, senior level sales as well as added promotional and publicity help and are interested in "saving money to make money," CWB is ready to help.

    Our areas of expertise on both the consumer and trade side include: Automotive, Boating, Golf, Motorcycle, Travel, Vacation & Leisure, Pools & Spa, Health/Fitness & Beauty, Printing, Packaging, Transportation, Graphic Design, Construction, Real Estate, Mortgage/Financial, Mining and Entertainment.

    We help our clients achieve ultimate advertising sales goals via a cost effective, time efficient and value-add approach as well as the dedication and focus to reach end results for publication growth and success.

  • Publicist for RezBuzz.com

    Corp Shorts Video Productions

    (Privately Held; Media Production industry)

    2000Present (9 years )

    Los Angeles, CA—CorpShorts Video Productions in West Hollywood, CA announces the launch of RezBuzz (www.rezbuzz.com). RezBuzz is a brand new online community that offers a social networking platform with video branding and candidate resume distribution. In today’s fiercely competitive job market, a professionally produced PVR™ is now “the best way” for job seekers and professionals in general to create an edge and literally get in front of the best opportunities with the best organizations.

  • Principle

    Behind the Scenes Unltd. and Fit Basics (Sole Proprietorship)

    (Sole Proprietorship; 1-10 employees; Public Relations and Communications industry)

    February 1994December 1999 (5 years 11 months)

    B2B promotions/PR/Marketing services and event production company (worked for all types of organzations from Reebok and Disney to solo professionals/small business owners*). Fit Basics was an off-shoot service that catered to the sports/fitness industry (I also did some personal training, but mainly supported personal fitness trainers in building their businesses).

    *My Evolution PR brand is modeled after my original Behind the Scenes Unltd. business.

  • Promotions and Member Activites/Development Director

    The Sports Club Company

    (Public Company; 1001-5000 employees; Health, Wellness and Fitness industry)

    July 1987January 1994 (6 years 7 months)

    Resposible for all member marketing and activities to promote the upscale clubs including being the writer, editor and designer of the club's member to member bi-monthly newspaper (tabloid style - modeled after the Daily Variety and the Hollywood Report publications),.

  • Server

    Carlos Murphy's

    (Public Relations and Communications industry)

    19801983 (3 years )


Laurie Pehar Borsh’s Education

  • San Diego State University-California State University

    BA , Speech Communications , 19801983

  • Glendale College

    AA , Business , 19781980


Additional Information

Laurie Pehar Borsh’s Websites:

Laurie Pehar Borsh’s Interests:

Fitness, Skiing, Family, Entertaining, Home Remodeling


Laurie Pehar Borsh’s Contact Settings

Interested In:

  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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