
marketing manager at CK Marketing Solutions, Inc.
Washington D.C. Metro Area

marketing manager at CK Marketing Solutions, Inc.
Washington D.C. Metro Area
(Marketing and Advertising industry)
July 2008 — Present (1 year 1 month)
(Marketing and Advertising industry)
July 2006 — July 2008 (2 years 1 month)
(Marketing and Advertising industry)
January 2004 — May 2006 (2 years 5 months)
- created marketing concepts and campaign research/designs
- wrote marketing plans and time lines
- researched and drafted innovative articles and outlines for client newsletters
- produced new consumer-directed, new advertising and existing advertising opportunities databases
- generated cost analysis documents
- compiled and organized media placement portfolios
- digitally drew media coverage maps
- wrote press releases and radio spots
- developed media and feature articles for 20th Century Fox International
- produced client contact databases
- generated web site proposals
- created trade show materials and identity development
(Non-Profit; Civic & Social Organization industry)
September 2005 — May 2006 (9 months)
- organized fun raising event campaigns and promotional materials
- wrote news releases and radio spots
- generated a media contact database and a current fun receiving recipient database
- developed a new logo and color scheme
- participated in fund raising events
- increased community and media awareness
(Educational Institution; Public Relations and Communications industry)
January 2004 — May 2006 (2 years 5 months)
- created applications and press packets for Charlie's Coffee House
- provided public relations assistance for campus organizations
- designed SU PRSSA web site and created new PRSSA logo
- updated and maintained SU PRSSA web site (monthly)
(Non-Profit; Public Relations and Communications industry)
January 2004 — December 2005 (2 years)
- created action campaign for term and future
- increased donation sales by 200% and philanthropy participation by 75%
- created new programs to increase philanthropic awareness and participation
- served as a liaison between other Greek chapters and campus officials
- created a PowerPoint slide show with music for sorority recruitment (10 minutes)
- organized four philanthropic events (The Walk-a-Thon, The Lollipop Campaign, Greeks in Suds Carwash, and Sigma Kappa Karaoke)
(Public Company; Consumer Goods industry)
September 2004 — December 2004 (4 months)
- manage monthly event accounts
- designed letterhead and templates for promotional materials
- wrote news releases and composed public service announcements
- designed event campus posters (SU)
(Privately Held; Health, Wellness and Fitness industry)
May 2004 — August 2004 (4 months)
-researched and developed a marketing outline for September 2004-2005
- designed birthday club direct mail campaign
- coordinated monthly presentations with local education facilities
- upgraded and organized office waiting room
- created monthly give-away
- designed and wrote copy for new quarterly newsletter
- gained corporate sponsorships and promotional materials
- developed a marketing analysis budget
- increased new patient referrals by at least 5 new patients each month during the 2004-2005 term
Public Relations, minor: Studio Art , Communications , 2002 — 2006
(ASAE) American Society of Association Executives member
ASAE Young Professionals Committee member, ASAE, YAP, YAP, BOMA International
Diakon Annual Service Award (2004)
Susquehanna University Dean's List (2002-2006)