
Business, Creative Industry & Education
New Zealand

Business, Creative Industry & Education
New Zealand
Brand Strategist, Creative Director specialised in Visual Communication (Corporate Identity, Information Design, Communication Strategies and Emerging Technologies)
My interests and new projects are more and more dealing web/mobile content and using moving image/animation.
Visual Communication and Information Design (communication strategies)
Emerging technologies (mobile content & design)
Corporate Identity (development & implementation)
(Design industry)
August 2009 — Present (4 months)
Coordinator, with computer scientist Andrew Ensor, of CoLabs 'Mobile, Spatial & Locative Media' research group.
Mobile, Spatial & Locative Media focuses on social interaction with place and technology through the use of mobile devices, site-based systems and environmentally responsive installations.
(Educational Institution; Higher Education industry)
February 2004 — Present (5 years 10 months)
some key words
> students/teaching/client/services/communication/multiculture/institution/trend
> team/management/corporate/research/analysis/administration/expertise/report/ICT/budget
responsibilities
> to lecture and teach undergraduate and postgraduate students
> to manage staff
> to initiate strategic growth direction and to ensure implementation
key achievements
> postgraduate student growth: 250% increase within 3 years
> expanding nationally and internationally AUT’s research portfolio
> developing and implementing strategies to improve internal and external collaboration
> creating a successful mentorship process for new staff and new students
> deciding strategic investments for staff and student resources
> enhancing standards and procedures to support students’ completion
> consolidating the Master’s Year One programme content and its delivery
> initiating research collaboration between Masters students from AUT & Strasbourg University (France),
and an exhibition exchange programme
(Design industry)
November 1998 — Present (11 years 1 month)
some key words
> organisation/leadership/communication/clients/budget/market/trend/multi-tasking/multi-environment
responsibilities
> strategic direction and directing implementation
> marketing
> contract management
> client management
> setting company financial budgets and monitoring performance
key achievements
> designing and consulting for various international clients for more than 10 years
> responding to international invitations for exhibitions and publications: international recognition for
projects submitted
> nurturing business ethics, practice and development
(Design industry)
2008 — 2009 (1 year )
(Design industry)
February 2003 — February 2004 (1 year 1 month)
key achievements
> enhancing team collaboration and studio’s standards and procedures to support company’s growth
> expanding national and international Millenium’s client portfolio
> developing successful branding projects (from strategic recommendation to pragmatic implementation)
> improving studio’s sensitivity for typography and photographical semantic
> raising overall quality
Dess , 3D animation - design , 1991 — 1992
branding / communication strategies / graphic design / new media / motion graphics / emerging technologies / mobile phones content
member of MIC | Toi Rerehiko
committee member of FRENZ (French-English education in New Zealand)
secretary for the French New Zealand Business Council (FNZBC)
associate member of the Design Institute of New Zealand (DINZ)
member of the New Zealand Advisory Committee for the Digital Animation Course (Raffles College Of Design and Commerce)
check http://vimeo.com/3693693