Lauren Cooke

Lauren Cooke

Pro-Blogger, Freelancer, and Marketing Professional

Coventry, United Kingdom

Current
  • Freelance Editorial Writer at Truly London Ltd
  • Editorial writer at Forty2 Digital
  • Pro-Blogger (Fashion) at Bagbunch
  • Contributing Writer at Independent Fashion Bloggers
  • Marketing Assistant at Hospira Leamington Spa
Past
  • Freelance writer at queensofvintage.com
  • Regular contributor at www.largom.com
  • Graphic Design at 2008 Lancaster University
  • Call Campaigner/Office Assistant/Database Assistant at Lancaster University
  • Sales Assistant at Fashion Direct Fashion Direct Ltd
  • Lifeguard/Assistant Swimming Teacher at Kelly Enterprises
Education
  • Lancaster University
Connections
36 connections
Industry
Marketing and Advertising
Websites

Lauren Cooke’s Summary

I began my fulltime marketing career in July of 2008, fresh out of an strong academic background of Psychology (2:1 Hons) at university.

I am currently a Marketing Assistant responsible for all marketing activities across the UK, and am also supporting/covering a complicated Europe wide position as well. This demanding and exhilarating role sees me getting to grips with the ever-growing pharmaceutical market, a field with which I was totally unfamiliar prior to this role.

Within this position, I have a number of responsibilities, including but not limited to: budgets, copy approval, document commissioning, document creation, basic graphic design, meeting organisation, events management, promotional gifts, publications and advertising.

My area of speciality is not actually pharma focused. Instead, I have deliberately gained generic and extensive experience with top London advertising agencies, in press offices, and liaising with agencies. To further this knowledge, I am due to start my self-funded CIM Professional Certificate come September 2009.

Outside work I have made the decision to keep up my well-rounded skill set by freelancing mainly in the fields of copy, editing and proofreading. Alongside pro-blogger work, fashion writing and extensive editorial assignments, I also manage a personal blog and number of other sites to effectively channel my obsession with fashion, social media, travel and life in general. This interest has sparked an enthusiasm for web-copy and other web based marketing/activity.

You can visit my blog http://mysterycreature.wordpress.com to see a list of all that places I am represented on online social media.

Lauren Cooke’s Specialties:

Copywriting (Web-copy, hard-copy, publications, blogs), Pro-blogging, proofreading, publication design, presentation design, artwork briefing, photography, commissioning, research, publishing, events management, conventions, and incentives.


Lauren Cooke’s Experience

  • Freelance Editorial Writer

    Truly London Ltd

    (Marketing and Advertising industry)

    August 2009Present (4 months)

    Repsonsible for a brief of 46 articles to be produced to deadline.

  • Editorial writer

    Forty2 Digital

    (Privately Held; Marketing and Advertising industry)

    May 2009Present (7 months)

    Regular freelance advertorial content writer (misc topics).

    Topics cover: Gambling, Casinos, Travel, Sport, Cosmetics, Fashion, Online media, Technology

    SEO experience, working to briefs and specific SEO content, highly self-motivated role requiring extensive research skills

  • Pro-Blogger (Fashion)

    Bagbunch

    (Writing and Editing industry)

    March 2009Present (9 months)

    Daily blogger to online handbag website.

    Pro-active blogging without briefs - responsible for categorisation, SEO, proofreading

  • Contributing Writer

    Independent Fashion Bloggers

    (Writing and Editing industry)

    January 2009Present (11 months)

    Regular contributor to one of the strongest and most successful fashion blogging networks, with a global audience.

    As well as my personal blogging articles frequently getting included on weekly Top 20 lists, I also generate voluntary content within the IFB network for publication on the main site. These articles generally cover blogging skills, technical/psychological recommendations, and advice, with a resoundingly positive response from readers.

  • Marketing Assistant

    Hospira Leamington Spa

    (Marketing and Advertising industry)

    July 2008Present (1 year 5 months)

    Demanding marketing and communications based role.

    Involved in event organisation for international congresses/meetings

    Responsible for idea generation, graphic design, copywriting, sourcing products/marketing materials, incentives, and administration.

  • Freelance writer

    queensofvintage.com

    (Writing and Editing industry)

    January 2009July 2009 (7 months)

    Regular contributor to online vintage fashion site.

  • Regular contributor

    www.largom.com

    (Writing and Editing industry)

    September 2008February 2009 (6 months)

    Regular contributor to online Design e-magazine www.largom.com

  • Graphic Design

    2008 Lancaster University

    (Marketing and Advertising industry)

    June 2008July 2008 (2 months)

    Employed to produce a graphic redesign of large publication of student support leaflets. Needed design expertise and a creative flair.

  • Call Campaigner/Office Assistant/Database Assistant

    Lancaster University

    (Educational Institution; Higher Education industry)

    October 2005July 2008 (2 years 10 months)

    Working in a marketing, sales, and publications focussed office.
    Most successful caller in fundraising campaign - most money raised.
    Large variety of administration work, involved in filing and inputting, copywriting, proofreading, and was trained in Microsoft Access for querying and data-access.

  • Sales Assistant

    Fashion Direct Fashion Direct Ltd

    (Retail industry)

    July 2006January 2007 (7 months)

    Showed aptitude for persuading customers to buy products, with an aim to maximise sales and beat previous achievements/current targets.

  • Lifeguard/Assistant Swimming Teacher

    Kelly Enterprises

    (Leisure, Travel & Tourism industry)

    20032005 (2 years )

    Responsible for teaching groups of children, creating a multitude of exciting games and tasks that entertained as well as educated.


Lauren Cooke’s Education

  • Lancaster University

    BSc 2:1 , Psychology (Minor in Statistics, and Media Communication & Culture) , 20052008

    Graduated with Honours in Psychology, with minors in Media, Communication & Culture, and Statistics.

    Core modules in Social Psychology of Language, Self-driven research, Social Psychology.

    Dissertation focused on the effects of the media - how people's identities and the source alter their interpretation/trust of information.

    Activities and Societies:
    Contributor to college Magazine, Call campaigner for university fund raising - was the most successful call campaigner on the university Call team, raising roughly £17000 in a year, contributing to record pledges of over £100000.

Additional Information

Lauren Cooke’s Websites:

Lauren Cooke’s Interests:

Marketing Advertising, Design, Photography, Journalism, Writing, Media, Politics, Psychology, Health

Lauren Cooke’s Groups:

Independent Fashion Bloggers, UK Food Bloggers, UK Lady Bloggers, IPA, CIM (From September 2009)

  •    TwitJobs

Lauren Cooke’s Honors:

Highest Donations pledged (£17000) 2007


Lauren Cooke’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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