Laurence Hooper

Current

• Senior Director, Online Initiatives at KaBOOM!
• Founder at Loladex
• Chief taster at Lola Cookies

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Past

• Executive Director at AOL
• Various titles at CondeNet
• Features Editor at Worth Magazine

• Staff Reporter at The Wall Street Journal
• Associate Editor at Philadelphia Magazine
• Reporter at Westchester Rockland Newspapers

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3 more...

Education

• Poynter Institute
• Princeton University

Recommended

2 people have recommended Laurence

Connections

273 connections

Industry

Internet

Laurence Hooper’s Summary

Seasoned Web strategist with product-development, business-development and managerial skills acquired at leading brands. Experienced matrix manager. Strong editorial background.

Laurence Hooper’s Experience

• Senior Director, Online Initiatives

  KaBOOM!

  (Non-Profit; Non-Profit Organization Management industry)

  January 2009 — Present (11 months)

• Founder

  Loladex

  (Internet industry)

  April 2007 — Present (2 years 8 months)

• Chief taster

  Lola Cookies

  (Retail industry)

  2002 — Present (7 years )

• Executive Director

  AOL

  (Public Company; TWX; Internet industry)

  December 1999 — March 2007 (7 years 4 months)

  ** Strategy & product management, Local Search/Yellow Pages
  
  ** Strategy & product management, Travel Metasearch
  
  ** Strategy, product management & editorial, Travel Channel
  
  ** Strategy & product management, City Guide (Going-out & travel products)

• Various titles

  CondeNet

  (Privately Held; Internet industry)

  1996 — 1999 (3 years )

  ** General Manager, Concierge.com
  
  ** Executive Editor, CondéNet
  
  ** Editor, Epicurious Travel

• Features Editor

  Worth Magazine

  (Privately Held; Writing and Editing industry)

  1993 — 1995 (2 years )

  ** Assigned and edited long-form narrative/investigative stories
  
  ** As Senior Editor, rebuilt front-of-book; managed section staff

• Staff Reporter

  The Wall Street Journal

  (Public Company; DJ; Writing and Editing industry)

  1989 — 1993 (4 years )

  ** Covered IBM and computer industry during rise of Microsoft
  
  ** Assigned to London bureau for one-year tour, 1991-2

• Associate Editor

  Philadelphia Magazine

  (Privately Held; Writing and Editing industry)

  1988 — 1989 (1 year )

• Reporter

  Westchester Rockland Newspapers

  (Public Company; GCI; Writing and Editing industry)

  1987 — 1988 (1 year )

Laurence Hooper’s Education

• Poynter Institute

  Summer fellowship 1987 — 1987

• Princeton University

  AB , International Relations , 1983 — 1987

Additional Information

Laurence Hooper’s Groups:

•    AOLAlumni
•    PrincetonEN V-Net

Laurence Hooper’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch